Do Theatres Maximize Attendance or Revenue?

Research output: Other contributionNet publication - Internet publicationCommunication


Most performing arts organizations are characterized by a complex array of objectives than merely the maximization of revenue. In this paper, we introduce a multi-objective optimization model that jointly considers pricing and seat allocation. The proposed model is validated with booking data referring to the Royal Danish theater during the period 2010–2015.
Original languageEnglish
Publication date20 Nov 2018
Publication statusPublished - 20 Nov 2018

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