Discrepancy between Stated Preferences (Self-Report) and Actual Purchases: An Empirical Assessment

Marcus Schmidt

Research output: Contribution to conferencePaperResearchpeer-review

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Original languageEnglish
Publication date17 Jan 2013
Number of pages13
Publication statusPublished - 17 Jan 2013
EventThe 12th International Marketing Trends Conference - Paris, France
Duration: 17 Jan 201319 Jan 2013
Conference number: 12
http://www.marketing-trends-congress.com/node/3

Conference

ConferenceThe 12th International Marketing Trends Conference
Number12
CountryFrance
CityParis
Period17/01/201319/01/2013
Internet address

Cite this

Schmidt, M. (2013). Discrepancy between Stated Preferences (Self-Report) and Actual Purchases: An Empirical Assessment. Paper presented at The 12th International Marketing Trends Conference, Paris, France.