Original language | Danish |
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Title of host publication | Markedsføringsretten |
Editors | Peter Møgelvang-Hansen, Thomas Riis, Jan Trzaskowski |
Place of Publication | København |
Publisher | Ex Tuto Publishing |
Publication date | 2007 |
Pages | 217-254 |
Chapter | 6 |
ISBN (Print) | 9788799101818 |
Publication status | Published - 2007 |
Direkte markedsføring
Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review