Did the Olympic Games Rebrand China's Country Image

Research output: Chapter in Book/Report/Conference proceeding › Article in proceedings › Research

Original language	English
Title of host publication	National Image : Asian Communication & Media Studies
Publisher	National Center for Radio and Television Studies, Communication University of China
Publication date	2008
Pages	20-32
ISBN (Print)	9787811276701
Publication status	Published - 2008
Event	National Image - Beijing, China Duration: 30 Jun 2010 → …

Handle.net

@inproceedings{227abe5080bc11de8153000ea68e967b,

title = "Did the Olympic Games Rebrand China's Country Image",

author = "Gorm Gabrielsen and Jaffe, {Eugene Donald} and Tore Kristensen",

year = "2008",

language = "English",

isbn = "9787811276701",

pages = "20--32",

booktitle = "National Image",

publisher = "National Center for Radio and Television Studies, Communication University of China",

address = "China",

note = "National Image ; Conference date: 30-06-2010",

}

TY - GEN

T1 - Did the Olympic Games Rebrand China's Country Image

AU - Gabrielsen, Gorm

AU - Jaffe, Eugene Donald

AU - Kristensen, Tore

PY - 2008

Y1 - 2008

M3 - Article in proceedings

SN - 9787811276701

SP - 20

EP - 32

BT - National Image

PB - National Center for Radio and Television Studies, Communication University of China

T2 - National Image

Y2 - 30 June 2010

ER -