Original language | Danish |
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Title of host publication | Kommunikation, mediaplanlægning og reklamestyring : danske reklamemedia |
Editors | Gitte Bach Lauritsen, Lars Grønholdt, Flemming Hansen |
Number of pages | 14 |
Volume | 2 |
Place of Publication | København |
Publisher | Samfundslitteratur |
Publication date | 2001 |
Pages | 171-184 |
ISBN (Print) | 8759309423 |
Publication status | Published - 2001 |
Detailhandelens Reklameaviser
Camilla Palmy Christiansen, Mogens Bjerre
Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research