Design in Business to business markets

Tore Kristensen, Kjell Grønhaug

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

Original languageEnglish
Title of host publicationPortfolio Planning in a Relationship Perspective
EditorsPer V. Freytag
Number of pages24
Place of PublicationKøbenhavn
PublisherKarnov Group
Publication date2001
Pages215-238
ISBN (Print)8761902675
Publication statusPublished - 2001

Cite this

Kristensen, T., & Grønhaug, K. (2001). Design in Business to business markets. In P. V. Freytag (Ed.), Portfolio Planning in a Relationship Perspective (pp. 215-238). Karnov Group.