Customization as a business strategy: A barrier to customer integration in product development?

Research output: Contribution to journal › Journal article › Research › peer-review

Original language	English
Journal	TQM Journal - Total Quality Management
Volume	13
Issue number	4
Pages (from-to)	427-439
Number of pages	13
ISSN	1754-2731
Publication status	Published - 2002

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@article{d43fcfc08eb811dba124000ea68e967b,

title = "Customization as a business strategy: A barrier to customer integration in product development?",

keywords = "Produktudvikling, Kunderelationer, Kunder, Kundev{\ae}rdi, Virksomhedens strategi",

author = "Tollin, \{Karin Bodil Maria\}",

note = "Opstilling: Tot",

year = "2002",

language = "English",

volume = "13",

pages = "427--439",

journal = "TQM Journal - Total Quality Management",

issn = "1754-2731",

publisher = "Emerald Group Publishing",

number = "4",

}

TY - JOUR

T1 - Customization as a business strategy

T2 - A barrier to customer integration in product development?

AU - Tollin, Karin Bodil Maria

N1 - Opstilling: Tot

PY - 2002

Y1 - 2002

KW - Produktudvikling

KW - Kunderelationer

KW - Kunder

KW - Kundeværdi

KW - Virksomhedens strategi

M3 - Journal article

SN - 1754-2731

VL - 13

SP - 427

EP - 439

JO - TQM Journal - Total Quality Management

JF - TQM Journal - Total Quality Management

IS - 4

ER -