Cultural Heritage as a Blessing and Curse for Branding Urban Destination

Sebastian Zenker, Erik Braun

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Original languageEnglish
Title of host publicationCultural Heritage
EditorsAdriana Campelo, Laura Reynolds, Adam Lindgreen, Michael B. Beverland
Number of pages14
Place of PublicationAbingdon
PublisherRoutledge
Publication date2018
Pages115-128
Chapter10
ISBN (Print)9781138092822
Publication statusPublished - 2018

Cite this

Zenker, S., & Braun, E. (2018). Cultural Heritage as a Blessing and Curse for Branding Urban Destination. In A. Campelo, L. Reynolds, A. Lindgreen, & M. B. Beverland (Eds.), Cultural Heritage (pp. 115-128). Abingdon: Routledge.
Zenker, Sebastian ; Braun, Erik. / Cultural Heritage as a Blessing and Curse for Branding Urban Destination. Cultural Heritage. editor / Adriana Campelo ; Laura Reynolds ; Adam Lindgreen ; Michael B. Beverland. Abingdon : Routledge, 2018. pp. 115-128
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Zenker, S & Braun, E 2018, Cultural Heritage as a Blessing and Curse for Branding Urban Destination. in A Campelo, L Reynolds, A Lindgreen & MB Beverland (eds), Cultural Heritage. Routledge, Abingdon, pp. 115-128.

Cultural Heritage as a Blessing and Curse for Branding Urban Destination. / Zenker, Sebastian; Braun, Erik.

Cultural Heritage. ed. / Adriana Campelo; Laura Reynolds; Adam Lindgreen; Michael B. Beverland. Abingdon : Routledge, 2018. p. 115-128.

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

TY - CHAP

T1 - Cultural Heritage as a Blessing and Curse for Branding Urban Destination

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AU - Braun, Erik

PY - 2018

Y1 - 2018

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M3 - Book chapter

SN - 9781138092822

SP - 115

EP - 128

BT - Cultural Heritage

A2 - Campelo, Adriana

A2 - Reynolds, Laura

A2 - Lindgreen, Adam

A2 - Beverland, Michael B.

PB - Routledge

CY - Abingdon

ER -

Zenker S, Braun E. Cultural Heritage as a Blessing and Curse for Branding Urban Destination. In Campelo A, Reynolds L, Lindgreen A, Beverland MB, editors, Cultural Heritage. Abingdon: Routledge. 2018. p. 115-128