Cross-Border Place Branding in Europe

Jan-Jelle Witte, Erik Braun

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Original languageEnglish
Title of host publicationInter-Regional Place Branding : Best Practices, Challenges and Solutions
EditorsSebastian Zenker, Björn P. Jacobsen
Number of pages12
Place of PublicationCham
PublisherSpringer Science+Business Media
Publication date2015
ISBN (Print)9783319153285
ISBN (Electronic)9783319153292
Publication statusPublished - 2015
Externally publishedYes

Cite this

Witte, J-J., & Braun, E. (2015). Cross-Border Place Branding in Europe. In S. Zenker, & B. P. Jacobsen (Eds.), Inter-Regional Place Branding: Best Practices, Challenges and Solutions (pp. 87-98). Springer Science+Business Media.