Corporate and Organizational Identity

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    Original languageEnglish
    Title of host publicationThe Concise Encyclopedia of Communication
    EditorsWolfgang Donsbach
    Number of pages2
    Place of PublicationChichester
    PublisherWiley
    Publication date2015
    Pages118-119
    ISBN (Print)9781118789308, 9781118789322
    Publication statusPublished - 2015

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