Consumers' Perception of and Responses to CSR: Much ado about nothing?

Suzanne C. Beckmann; Lucia Reisch

Consumers' Perception of and Responses to CSR: Much ado about nothing?

Suzanne C. Beckmann, Lucia Reisch

Department of Marketing

Research output: Contribution to conference › Paper › Research

Original language	English
Publication date	2006
Publication status	Published - 2006
Event	The 2nd International Conference on Corporate Responsibility, Humbolt University - Berlin, Germany Duration: 12 Oct 2006 → 13 Oct 2006 Conference number: 2

Conference

Conference	The 2nd International Conference on Corporate Responsibility, Humbolt University
Number	2
Country/Territory	Germany
City	Berlin
Period	12/10/2006 → 13/10/2006

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Cite this

@conference{c635d910f8ad11db9160000ea68e967b,

title = "Consumers' Perception of and Responses to CSR: Much ado about nothing?",

keywords = "Virksomhedens sociale ansvar, Efficient customer response, Forbrugeradf{\ae}rd",

author = "Beckmann, {Suzanne C.} and Lucia Reisch",

note = "Opstilling: 451 bec L{\o}be nr.: 067610 Sider: 15; The 2nd International Conference on Corporate Responsibility, Humbolt University ; Conference date: 12-10-2006 Through 13-10-2006",

year = "2006",

language = "English",

}

TY - CONF

T1 - Consumers' Perception of and Responses to CSR

T2 - The 2nd International Conference on Corporate Responsibility, Humbolt University

AU - Beckmann, Suzanne C.

AU - Reisch, Lucia

N1 - Conference code: 2

PY - 2006

Y1 - 2006

KW - Virksomhedens sociale ansvar

KW - Efficient customer response

KW - Forbrugeradfærd

M3 - Paper

Y2 - 12 October 2006 through 13 October 2006

ER -