Consumer Communication as Commodity: British Advertising Agencies and the Global Market for Advertising 1780-1980

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Original languageEnglish
Title of host publicationConsuming Behaviours : Identity, Politics and Pleasure in Twentieth-Century Britain
EditorsErika Rappaport, Sandra Trudgen Dawson, Mark J. Crowley
Place of PublicationLondon
PublisherBloomsbury Academic
Publication date2015
Pages121-138
Chapter8
ISBN (Print)9780857856111, 9780857857392
ISBN (Electronic)9780857855305, 9780857855572
Publication statusPublished - 2015

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