Consumer Choice Process: A Structural Equation Model and Empirical Results

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

Original languageEnglish
Title of host publicationBest Papers Proceedings, IV International Forum on the Sciences, Techniques and Art Applied to Marketing, Madrid, November 28-30, 2001
Publication date2001
Pages35-44
Publication statusPublished - 2001
EventIV International Forum on the Sciences, Techniques and Art Applied to Marketing - Madrid, Spain
Duration: 28 Nov 200130 Nov 2001
Conference number: 4

Conference

ConferenceIV International Forum on the Sciences, Techniques and Art Applied to Marketing
Number4
CountrySpain
CityMadrid
Period28/11/200130/11/2001

Cite this

Hansen, T. (2001). Consumer Choice Process: A Structural Equation Model and Empirical Results. In Best Papers Proceedings, IV International Forum on the Sciences, Techniques and Art Applied to Marketing, Madrid, November 28-30, 2001 (pp. 35-44)