Communicate the Right Way: The Effectiveness of Different Communication Activities for Destination Branding

Research output: Contribution to conference › Conference abstract for conference › Research › peer-review

Original language	English
Publication date	2016
Number of pages	3
Publication status	Published - 2016
Event	The Inaugural Conference of the International Place Branding Association: IPBA I. - Hendon Hall, London, United Kingdom Duration: 7 Dec 2016 → 9 Dec 2016 Conference number: 1 http://placebranding.org/

Conference	The Inaugural Conference of the International Place Branding Association
Number	1
Location	Hendon Hall
Country/Territory	United Kingdom
City	London
Period	07/12/2016 → 09/12/2016
Internet address	http://placebranding.org/

Handle.net

@conference{7a2285eaafa8429396594069291fe46b,

title = "Communicate the Right Way: The Effectiveness of Different Communication Activities for Destination Branding",

author = "Sebastian Zenker and Erik Braun and Jasper Eshuis and Erik-Hans Klijn",

year = "2016",

language = "English",

note = "The Inaugural Conference of the International Place Branding Association ; Conference date: 07-12-2016 Through 09-12-2016",

url = "http://placebranding.org/",

}

Communicate the Right Way: The Effectiveness of Different Communication Activities for Destination Branding. / Zenker, Sebastian ; Braun, Erik ; Eshuis, Jasper et al.
2016. Abstract from The Inaugural Conference of the International Place Branding Association, London, United Kingdom.

Research output: Contribution to conference › Conference abstract for conference › Research › peer-review