Communicate the Right Way: The Effectiveness of Different Communication Activities for Destination Branding

Sebastian Zenker, Erik Braun, Jasper Eshuis, Erik-Hans Klijn

Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

Conference

ConferenceThe Inaugural Conference of the International Place Branding Association
CountryUnited Kingdom
CityLondon
Period07/12/201609/12/2016
Internet address

Bibliographical note

CBS Library does not have access to the material

Cite this

Zenker, S., Braun, E., Eshuis, J., & Klijn, E-H. (2016). Communicate the Right Way: The Effectiveness of Different Communication Activities for Destination Branding. Abstract from The Inaugural Conference of the International Place Branding Association, London, United Kingdom.
Zenker, Sebastian ; Braun, Erik ; Eshuis, Jasper ; Klijn, Erik-Hans. / Communicate the Right Way : The Effectiveness of Different Communication Activities for Destination Branding. Abstract from The Inaugural Conference of the International Place Branding Association, London, United Kingdom.3 p.
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title = "Communicate the Right Way: The Effectiveness of Different Communication Activities for Destination Branding",
author = "Sebastian Zenker and Erik Braun and Jasper Eshuis and Erik-Hans Klijn",
note = "CBS Library does not have access to the material; null ; Conference date: 07-12-2016 Through 09-12-2016",
year = "2016",
language = "English",
url = "http://placebranding.org/",

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Zenker, S, Braun, E, Eshuis, J & Klijn, E-H 2016, 'Communicate the Right Way: The Effectiveness of Different Communication Activities for Destination Branding', London, United Kingdom, 07/12/2016 - 09/12/2016, .

Communicate the Right Way : The Effectiveness of Different Communication Activities for Destination Branding. / Zenker, Sebastian; Braun, Erik; Eshuis, Jasper; Klijn, Erik-Hans.

2016. Abstract from The Inaugural Conference of the International Place Branding Association, London, United Kingdom.

Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

TY - ABST

T1 - Communicate the Right Way

T2 - The Effectiveness of Different Communication Activities for Destination Branding

AU - Zenker,Sebastian

AU - Braun,Erik

AU - Eshuis,Jasper

AU - Klijn,Erik-Hans

N1 - CBS Library does not have access to the material

PY - 2016

Y1 - 2016

M3 - Conference abstract for conference

ER -

Zenker S, Braun E, Eshuis J, Klijn E-H. Communicate the Right Way: The Effectiveness of Different Communication Activities for Destination Branding. 2016. Abstract from The Inaugural Conference of the International Place Branding Association, London, United Kingdom.