Cobranding Product and Nation: Danish Modern Furniture and Denmark in the United States, 1940-1970

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Original languageEnglish
Title of host publicationTrademarks, Brands and Competitiveness
EditorsTeresa da Silva Lopes, Paul Duguid
Number of pages24
Place of PublicationNew York
PublisherRoutledge
Publication date2010
Pages77-101
Chapter4
ISBN (Print)9780415776936, 0203861981
ISBN (Electronic)9780203861981
Publication statusPublished - 2010
SeriesRoutledge International Studies in Business History

Cite this

Hansen, P. H. (2010). Cobranding Product and Nation: Danish Modern Furniture and Denmark in the United States, 1940-1970. In T. da Silva Lopes, & P. Duguid (Eds.), Trademarks, Brands and Competitiveness (pp. 77-101). Routledge. Routledge International Studies in Business History http://esc-web.lib.cbs.dk/login?url=http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780203861981