Classifying Relationships as Successful and Problematic: Theoretical Perspectives and Managerial Implications

Sheena Leek, Peter W. Turnbull, Pete Naudé, Thomas Ritter

    Research output: Contribution to conferencePaperResearch

    Original languageEnglish
    Publication date2002
    Publication statusPublished - 2002
    EventThe 18th International Conference on Industrial Marketing and Purchaising - Dijon, France
    Duration: 5 Sep 20027 Sep 2002
    Conference number: 18

    Conference

    ConferenceThe 18th International Conference on Industrial Marketing and Purchaising
    Number18
    CountryFrance
    CityDijon
    Period05/09/200207/09/2002

    Cite this

    Leek, S., Turnbull, P. W., Naudé, P., & Ritter, T. (2002). Classifying Relationships as Successful and Problematic: Theoretical Perspectives and Managerial Implications. Paper presented at The 18th International Conference on Industrial Marketing and Purchaising, Dijon, France.