Challenging Customers

Driving Competitiveness Through Customer Relationship Optimization

Research output: Book/ReportBookResearch

Original languageEnglish
Place of PublicationFrederiksberg
PublisherThe CBS Competitiveness Platform
Number of pages102
ISBN (Print)9788793226074
ISBN (Electronic)9788793226081, 9788793226098
Publication statusPublished - 2015

Cite this

@book{af3e50c9815d4af4b6b9d75a413895fe,
title = "Challenging Customers: Driving Competitiveness Through Customer Relationship Optimization",
author = "Thomas Ritter and Jens Geersbro",
year = "2015",
language = "English",
isbn = "9788793226074",
publisher = "The CBS Competitiveness Platform",
address = "Denmark",

}

Challenging Customers : Driving Competitiveness Through Customer Relationship Optimization. / Ritter, Thomas; Geersbro, Jens.

Frederiksberg : The CBS Competitiveness Platform, 2015. 102 p.

Research output: Book/ReportBookResearch

TY - BOOK

T1 - Challenging Customers

T2 - Driving Competitiveness Through Customer Relationship Optimization

AU - Ritter, Thomas

AU - Geersbro, Jens

PY - 2015

Y1 - 2015

UR - http://libsearch.cbs.dk/primo_library/libweb/action/dlDisplay.do?docId=CBS01000705354&vid=CBS&afterPDS=true

M3 - Book

SN - 9788793226074

BT - Challenging Customers

PB - The CBS Competitiveness Platform

CY - Frederiksberg

ER -