Business Model Renewal: How SMS Modules Can Deliver and Capture Value in a Creative Enterprise Design. An Embedded Case Study Approach

Kasper Roldsgaard, Sead Bajrovic

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

Original languageEnglish
Title of host publicationProceedings of the 2011 10th International Conference on Mobile Business : ICMB 2011
Place of PublicationWashington DC
PublisherIEEE
Publication date2011
Pages93-104
ISBN (Print)9780769544342
ISBN (Electronic)9781457709970
Publication statusPublished - 2011
Event ICMB 2011: The 10th International Conference on Mobile Business - Como, Italy
Duration: 20 Jun 201121 Jun 2011
Conference number: 10

Conference

Conference ICMB 2011: The 10th International Conference on Mobile Business
Number10
CountryItaly
CityComo
Period20/06/201121/06/2011

Cite this

Roldsgaard, K., & Bajrovic, S. (2011). Business Model Renewal: How SMS Modules Can Deliver and Capture Value in a Creative Enterprise Design. An Embedded Case Study Approach . In Proceedings of the 2011 10th International Conference on Mobile Business: ICMB 2011 (pp. 93-104). Washington DC: IEEE.