Building the Foundation of a Firm's Market Competence

Thomas Ritter, Henrik Andersen

Research output: Contribution to journalJournal articleResearchpeer-review

Original languageEnglish
JournalMarketing Review St. Gallen
Volume27
Issue number1
Pages (from-to)54-58
Number of pages5
ISSN1865-6544
Publication statusPublished - 2010

Cite this

Ritter, Thomas ; Andersen, Henrik. / Building the Foundation of a Firm's Market Competence. In: Marketing Review St. Gallen. 2010 ; Vol. 27, No. 1. pp. 54-58.
@article{9f5c8431fd9a46d68f1869a2825b2f25,
title = "Building the Foundation of a Firm's Market Competence",
author = "Thomas Ritter and Henrik Andersen",
year = "2010",
language = "English",
volume = "27",
pages = "54--58",
journal = "Marketing Review St. Gallen",
issn = "1865-6544",
publisher = "Gabler",
number = "1",

}

Building the Foundation of a Firm's Market Competence. / Ritter, Thomas; Andersen, Henrik.

In: Marketing Review St. Gallen, Vol. 27, No. 1, 2010, p. 54-58.

Research output: Contribution to journalJournal articleResearchpeer-review

TY - JOUR

T1 - Building the Foundation of a Firm's Market Competence

AU - Ritter, Thomas

AU - Andersen, Henrik

PY - 2010

Y1 - 2010

M3 - Journal article

VL - 27

SP - 54

EP - 58

JO - Marketing Review St. Gallen

JF - Marketing Review St. Gallen

SN - 1865-6544

IS - 1

ER -