| Original language | English |
|---|---|
| Journal | Marketing Review St. Gallen |
| Volume | 27 |
| Issue number | 1 |
| Pages (from-to) | 54-58 |
| Number of pages | 5 |
| ISSN | 1865-6544 |
| Publication status | Published - 2010 |
Building the Foundation of a Firm's Market Competence
Thomas Ritter, Henrik Andersen
Research output: Contribution to journal › Journal article › Research › peer-review