@inbook{ccba616325ed46f789a7878899d99ae9,
title = "Building Research Groups",
abstract = "Business school leaders would like to attract and keep the top research talent in order to stay competitive, attract high-potential students, and recruit the most promising young faculty. To accomplish these objectives, a successful research environment for its business academic researchers needs to be established, so that they can produce a sustainable research stream. We examine important antecedents including business school research strategy, leadership, governance, and policy, and from these we develop a set of conditions that are related to the long-term success of research programs in academic business institution. As detailed illustrations, we elaborate the experiences of two active research institutions-Industrial Marketing and Purchasing Group and Contemporary Marketing Practices Group - and discuss how each of these groups has implemented the conditions for success. We conclude with general observations on the environmental conditions most conducive to sustainable business school research and present implications regarding the role of the journal editor as a gatekeeper.",
keywords = "CMP, Contemporary, Marketing practices group, IMP, Industrial marketing and purchasing group, Leadership, Policy, Research capabilities, Research conditions, Research group, Strategy, Success, CMP, Contemporary marketing practices group, IMP, Industrial marketing and purchasing group, Leadership, Policy, Research capabilities, Research conditions, Research group, Strategy, Success",
author = "Adam Lindgreen and {Di Benedetto}, {C. Anthony} and Brodie, {Roderick J.} and Peter Naud{\'e} and {Van der Borgh}, Michel",
year = "2024",
doi = "10.4337/9781800888531.00022",
language = "English",
isbn = "9781800888524",
series = "How To Guides",
publisher = "Edward Elgar Publishing",
pages = "212--248",
editor = "{van der Borgh}, Michel and Adam Lindgreen and Tobias Sch{\"a}fers",
booktitle = "How to Achieve Societal Impact Through Engaged and Collaborative Scholarship",
address = "United Kingdom",
}