| Original language | English |
|---|---|
| Journal | Organization Studies |
| Volume | 16 |
| Issue number | 4 |
| Pages (from-to) | 651-672 |
| ISSN | 0170-8406 |
| Publication status | Published - 1996 |
| Externally published | Yes |
Buffering Organizational Identity in the Marketing Culture
Research output: Contribution to journal › Journal article › Research › peer-review