Benefits from Improved Integration Between Marketing and Design

Tore Kristensen, Kjell Grønhaug, Margaret Bruce

Research output: Contribution to conferencePaperResearch

Original languageEnglish
Publication date2000
Publication statusPublished - 2000
EventAMA Summer Marketing Educators' Conference 2000 -
Duration: 28 Jun 20001 Jul 2000

Conference

ConferenceAMA Summer Marketing Educators' Conference 2000
Period28/06/200001/07/2000

Cite this

Kristensen, T., Grønhaug, K., & Bruce, M. (2000). Benefits from Improved Integration Between Marketing and Design. Paper presented at AMA Summer Marketing Educators' Conference 2000, .