Behavioral Economics and Consumption

Lucia A. Reisch, Cass R. Sunstein

    Research output: Chapter in Book/Report/Conference proceedingEncyclopedia chapterResearchpeer-review

    Abstract

    Behavioral economics explores why people sometimes fail to make rational decisions, and how their behavior departs from the predictions of standard economic models. Insights gained from studies in behavioral economics are used in consumer research and consumer policy to understand and improve individuals' decisions about health, wealth, and happiness.
    Behavioral economics explores why people sometimes fail to make rational decisions, and how their behavior departs from the predictions of standard economic models. Insights gained from studies in behavioral economics are used in consumer research and consumer policy to understand and improve individuals' decisions about health, wealth, and happiness.
    LanguageEnglish
    Title of host publicationThe Wiley Blackwell Encyclopedia of Consumption and Consumer Studies
    EditorsDaniel Thomas Cook, J. Michael Ryan
    Place of PublicationChichester
    PublisherWiley
    Date2015
    Pages41-44
    ISBN (Print)9780470672846
    ISBN (Electronic)9781118989463
    DOIs
    StatePublished - 2015

    Bibliographical note

    CBS Library does not have access to the material

    Keywords

    • Consumption
    • Decision making
    • Psychology
    • Policy
    • Politics

    Cite this

    Reisch, L. A., & Sunstein, C. R. (2015). Behavioral Economics and Consumption. In D. T. Cook, & J. M. Ryan (Eds.), The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies (pp. 41-44). Chichester: Wiley. DOI: 10.1002/9781118989463.wbeccs255
    Reisch, Lucia A. ; Sunstein, Cass R./ Behavioral Economics and Consumption. The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies. editor / Daniel Thomas Cook ; J. Michael Ryan. Chichester : Wiley, 2015. pp. 41-44
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    keywords = "Consumption, Decision making, Psychology, Policy, Politics, Consumption, Decision making, Psychology, Policy, Politics",
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    Reisch, LA & Sunstein, CR 2015, Behavioral Economics and Consumption. in DT Cook & JM Ryan (eds), The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies. Wiley, Chichester, pp. 41-44. DOI: 10.1002/9781118989463.wbeccs255

    Behavioral Economics and Consumption. / Reisch, Lucia A.; Sunstein, Cass R.

    The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies. ed. / Daniel Thomas Cook; J. Michael Ryan. Chichester : Wiley, 2015. p. 41-44.

    Research output: Chapter in Book/Report/Conference proceedingEncyclopedia chapterResearchpeer-review

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    KW - Decision making

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    KW - Politics

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    KW - Policy

    KW - Politics

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    Reisch LA, Sunstein CR. Behavioral Economics and Consumption. In Cook DT, Ryan JM, editors, The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies. Chichester: Wiley. 2015. p. 41-44. Available from, DOI: 10.1002/9781118989463.wbeccs255