Barriers to Dialogue: On the Use of Social Media for CSR Communication in the Pharmaceutical Industry

    Research output: Contribution to conferencePaperResearchpeer-review

    Conference

    ConferenceThe 1st CSR Communication Conference 2011
    Number1
    CountryNetherlands
    CityAmsterdam
    Period26/10/201128/10/2011
    Internet address

    Cite this

    Etter, M., Morsing, M., & Castello, I. (2011). Barriers to Dialogue: On the Use of Social Media for CSR Communication in the Pharmaceutical Industry. Paper presented at The 1st CSR Communication Conference 2011, Amsterdam, Netherlands.
    @conference{b16df54079f74a0fbb6a6f41d3968641,
    title = "Barriers to Dialogue: On the Use of Social Media for CSR Communication in the Pharmaceutical Industry",
    author = "Michael Etter and Mette Morsing and Itziar Castello",
    year = "2011",
    language = "English",
    note = "null ; Conference date: 26-10-2011 Through 28-10-2011",
    url = "http://www.csr-communication-conference.org/",

    }

    Barriers to Dialogue : On the Use of Social Media for CSR Communication in the Pharmaceutical Industry. / Etter, Michael; Morsing, Mette; Castello, Itziar.

    2011. Paper presented at The 1st CSR Communication Conference 2011, Amsterdam, Netherlands.

    Research output: Contribution to conferencePaperResearchpeer-review

    TY - CONF

    T1 - Barriers to Dialogue

    T2 - On the Use of Social Media for CSR Communication in the Pharmaceutical Industry

    AU - Etter,Michael

    AU - Morsing,Mette

    AU - Castello,Itziar

    PY - 2011

    Y1 - 2011

    M3 - Paper

    ER -

    Etter M, Morsing M, Castello I. Barriers to Dialogue: On the Use of Social Media for CSR Communication in the Pharmaceutical Industry. 2011. Paper presented at The 1st CSR Communication Conference 2011, Amsterdam, Netherlands.