Association between Parental Consumer Attitudes with Their Children’s Sensory Taste Preferences as Well as Their Food Choice

Hannah S. Jilani, Hermann Pohlabeln, Kirsten Buchecker, Wencke Gwozdz, Stefaan De Henauw, Gabriele Eiben, Dénes Molnar, Luis Alberto Moreno, Valeria Pala, Lucia A. Reisch, Paola Russo, Toomas Veidebaum, Wolfgang Ahrens, Antje Hebestreit

Research output: Contribution to journalJournal articleResearchpeer-review

Abstract

Background:
We investigated the association between the consumer attitudes of European parents and their children’s taste preferences and food choice. Furthermore, we studied whether the parental consumer attitudes were related to education level.
Methods:
This analysis included 1,407 IDEFICS study children aged 6.0 to 11.8 years and from 7 European countries, who participated in the sensory taste perception module between 2007 and 2010. Parental consumer attitude was operationalized as ‘trusting in foods known from advertisements’ (trusting advertisements) and as ‘not avoiding additives in food’ (not avoiding additives). Parents reported their educational attainment and completed a food frequency questionnaire for their children. Consumption frequencies of sweet, fatty and processed foods as well as a healthy diet adherence score were calculated. Children performed fat, sweet and umami taste preference tests. Multivariable logistic models were used to analyse the association between parental consumer attitudes and their children’s
taste preference frequencies as well as parental education. Linear regression models wereused to analyse the association between parental consumer attitudes and their children’s food consumption.
Results:
Parental consumer attitudes were not associated with children’s fat, sweet and umami taste preferences. Children of parents trusting advertisements consumed more frequently processed
foods (β = 1.21, 95% CI: 0.49; 1.93). Children of parents not avoiding additives consumed more often sweet, fatty and processed foods and had a lower healthy diet adherence score (β = 2.37, 95% CI: 1.03; 3.70; β = 2.27, 95% CI: 1.12; 3.43; β = 0.91, 95% CI: 0.22; 1.59; β = -2.87, 95% CI: -3.89; -1.85, respectively). Unfavourable parental consumer attitudes were associated with a lower parental education level across Europe (Compared to high education: Odds Ratio (OR) of trusting advertisements with medium education: 1.04, 95% CI: 0.77; 1.40; OR with low education: 2.01, 95% CI: 1.15; 3.54; OR of not avoiding additives with medium education: 1.91, 95% CI: 1.44; 2.54; OR with low education: 1.76, 95% CI: 0.96; 3.24).
Conclusions:
Across Europe, unfavourable parental consumer attitudes are associated with a lower diet quality of their children. Parental consumer attitudes in turn were associated with their own level of education. This has implications for policy makers, interventions and health promotion programmes that aim to promote healthy eating.
Background:
We investigated the association between the consumer attitudes of European parents and their children’s taste preferences and food choice. Furthermore, we studied whether the parental consumer attitudes were related to education level.
Methods:
This analysis included 1,407 IDEFICS study children aged 6.0 to 11.8 years and from 7 European countries, who participated in the sensory taste perception module between 2007 and 2010. Parental consumer attitude was operationalized as ‘trusting in foods known from advertisements’ (trusting advertisements) and as ‘not avoiding additives in food’ (not avoiding additives). Parents reported their educational attainment and completed a food frequency questionnaire for their children. Consumption frequencies of sweet, fatty and processed foods as well as a healthy diet adherence score were calculated. Children performed fat, sweet and umami taste preference tests. Multivariable logistic models were used to analyse the association between parental consumer attitudes and their children’s
taste preference frequencies as well as parental education. Linear regression models wereused to analyse the association between parental consumer attitudes and their children’s food consumption.
Results:
Parental consumer attitudes were not associated with children’s fat, sweet and umami taste preferences. Children of parents trusting advertisements consumed more frequently processed
foods (β = 1.21, 95% CI: 0.49; 1.93). Children of parents not avoiding additives consumed more often sweet, fatty and processed foods and had a lower healthy diet adherence score (β = 2.37, 95% CI: 1.03; 3.70; β = 2.27, 95% CI: 1.12; 3.43; β = 0.91, 95% CI: 0.22; 1.59; β = -2.87, 95% CI: -3.89; -1.85, respectively). Unfavourable parental consumer attitudes were associated with a lower parental education level across Europe (Compared to high education: Odds Ratio (OR) of trusting advertisements with medium education: 1.04, 95% CI: 0.77; 1.40; OR with low education: 2.01, 95% CI: 1.15; 3.54; OR of not avoiding additives with medium education: 1.91, 95% CI: 1.44; 2.54; OR with low education: 1.76, 95% CI: 0.96; 3.24).
Conclusions:
Across Europe, unfavourable parental consumer attitudes are associated with a lower diet quality of their children. Parental consumer attitudes in turn were associated with their own level of education. This has implications for policy makers, interventions and health promotion programmes that aim to promote healthy eating.
LanguageEnglish
Article numbere0200413
JournalPLOS ONE
Volume13
Issue number8
Number of pages13
ISSN1932-6203
DOIs
StatePublished - 1 Aug 2018

Cite this

Jilani, H. S., Pohlabeln, H., Buchecker, K., Gwozdz, W., De Henauw, S., Eiben, G., ... Hebestreit, A. (2018). Association between Parental Consumer Attitudes with Their Children’s Sensory Taste Preferences as Well as Their Food Choice. PLOS ONE, 13(8), [e0200413]. DOI: 10.1371/journal.pone.0200413
Jilani, Hannah S. ; Pohlabeln, Hermann ; Buchecker, Kirsten ; Gwozdz, Wencke ; De Henauw, Stefaan ; Eiben, Gabriele ; Molnar, Dénes ; Moreno, Luis Alberto ; Pala, Valeria ; Reisch, Lucia A. ; Russo, Paola ; Veidebaum, Toomas ; Ahrens, Wolfgang ; Hebestreit, Antje. / Association between Parental Consumer Attitudes with Their Children’s Sensory Taste Preferences as Well as Their Food Choice. In: PLOS ONE. 2018 ; Vol. 13, No. 8.
@article{d06fcc83e6004931bac74e36b0bb4210,
title = "Association between Parental Consumer Attitudes with Their Children’s Sensory Taste Preferences as Well as Their Food Choice",
abstract = "Background:We investigated the association between the consumer attitudes of European parents and their children’s taste preferences and food choice. Furthermore, we studied whether the parental consumer attitudes were related to education level. Methods:This analysis included 1,407 IDEFICS study children aged 6.0 to 11.8 years and from 7 European countries, who participated in the sensory taste perception module between 2007 and 2010. Parental consumer attitude was operationalized as ‘trusting in foods known from advertisements’ (trusting advertisements) and as ‘not avoiding additives in food’ (not avoiding additives). Parents reported their educational attainment and completed a food frequency questionnaire for their children. Consumption frequencies of sweet, fatty and processed foods as well as a healthy diet adherence score were calculated. Children performed fat, sweet and umami taste preference tests. Multivariable logistic models were used to analyse the association between parental consumer attitudes and their children’staste preference frequencies as well as parental education. Linear regression models wereused to analyse the association between parental consumer attitudes and their children’s food consumption.Results:Parental consumer attitudes were not associated with children’s fat, sweet and umami taste preferences. Children of parents trusting advertisements consumed more frequently processedfoods (β = 1.21, 95{\%} CI: 0.49; 1.93). Children of parents not avoiding additives consumed more often sweet, fatty and processed foods and had a lower healthy diet adherence score (β = 2.37, 95{\%} CI: 1.03; 3.70; β = 2.27, 95{\%} CI: 1.12; 3.43; β = 0.91, 95{\%} CI: 0.22; 1.59; β = -2.87, 95{\%} CI: -3.89; -1.85, respectively). Unfavourable parental consumer attitudes were associated with a lower parental education level across Europe (Compared to high education: Odds Ratio (OR) of trusting advertisements with medium education: 1.04, 95{\%} CI: 0.77; 1.40; OR with low education: 2.01, 95{\%} CI: 1.15; 3.54; OR of not avoiding additives with medium education: 1.91, 95{\%} CI: 1.44; 2.54; OR with low education: 1.76, 95{\%} CI: 0.96; 3.24).Conclusions:Across Europe, unfavourable parental consumer attitudes are associated with a lower diet quality of their children. Parental consumer attitudes in turn were associated with their own level of education. This has implications for policy makers, interventions and health promotion programmes that aim to promote healthy eating.",
author = "Jilani, {Hannah S.} and Hermann Pohlabeln and Kirsten Buchecker and Wencke Gwozdz and {De Henauw}, Stefaan and Gabriele Eiben and D{\'e}nes Molnar and Moreno, {Luis Alberto} and Valeria Pala and Reisch, {Lucia A.} and Paola Russo and Toomas Veidebaum and Wolfgang Ahrens and Antje Hebestreit",
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Jilani, HS, Pohlabeln, H, Buchecker, K, Gwozdz, W, De Henauw, S, Eiben, G, Molnar, D, Moreno, LA, Pala, V, Reisch, LA, Russo, P, Veidebaum, T, Ahrens, W & Hebestreit, A 2018, 'Association between Parental Consumer Attitudes with Their Children’s Sensory Taste Preferences as Well as Their Food Choice' PLOS ONE, vol. 13, no. 8, e0200413. DOI: 10.1371/journal.pone.0200413

Association between Parental Consumer Attitudes with Their Children’s Sensory Taste Preferences as Well as Their Food Choice. / Jilani, Hannah S.; Pohlabeln, Hermann; Buchecker, Kirsten; Gwozdz, Wencke; De Henauw, Stefaan; Eiben, Gabriele; Molnar, Dénes; Moreno, Luis Alberto; Pala, Valeria; Reisch, Lucia A.; Russo, Paola; Veidebaum, Toomas; Ahrens, Wolfgang; Hebestreit, Antje.

In: PLOS ONE, Vol. 13, No. 8, e0200413, 01.08.2018.

Research output: Contribution to journalJournal articleResearchpeer-review

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T1 - Association between Parental Consumer Attitudes with Their Children’s Sensory Taste Preferences as Well as Their Food Choice

AU - Jilani,Hannah S.

AU - Pohlabeln,Hermann

AU - Buchecker,Kirsten

AU - Gwozdz,Wencke

AU - De Henauw,Stefaan

AU - Eiben,Gabriele

AU - Molnar,Dénes

AU - Moreno,Luis Alberto

AU - Pala,Valeria

AU - Reisch,Lucia A.

AU - Russo,Paola

AU - Veidebaum,Toomas

AU - Ahrens,Wolfgang

AU - Hebestreit,Antje

PY - 2018/8/1

Y1 - 2018/8/1

N2 - Background:We investigated the association between the consumer attitudes of European parents and their children’s taste preferences and food choice. Furthermore, we studied whether the parental consumer attitudes were related to education level. Methods:This analysis included 1,407 IDEFICS study children aged 6.0 to 11.8 years and from 7 European countries, who participated in the sensory taste perception module between 2007 and 2010. Parental consumer attitude was operationalized as ‘trusting in foods known from advertisements’ (trusting advertisements) and as ‘not avoiding additives in food’ (not avoiding additives). Parents reported their educational attainment and completed a food frequency questionnaire for their children. Consumption frequencies of sweet, fatty and processed foods as well as a healthy diet adherence score were calculated. Children performed fat, sweet and umami taste preference tests. Multivariable logistic models were used to analyse the association between parental consumer attitudes and their children’staste preference frequencies as well as parental education. Linear regression models wereused to analyse the association between parental consumer attitudes and their children’s food consumption.Results:Parental consumer attitudes were not associated with children’s fat, sweet and umami taste preferences. Children of parents trusting advertisements consumed more frequently processedfoods (β = 1.21, 95% CI: 0.49; 1.93). Children of parents not avoiding additives consumed more often sweet, fatty and processed foods and had a lower healthy diet adherence score (β = 2.37, 95% CI: 1.03; 3.70; β = 2.27, 95% CI: 1.12; 3.43; β = 0.91, 95% CI: 0.22; 1.59; β = -2.87, 95% CI: -3.89; -1.85, respectively). Unfavourable parental consumer attitudes were associated with a lower parental education level across Europe (Compared to high education: Odds Ratio (OR) of trusting advertisements with medium education: 1.04, 95% CI: 0.77; 1.40; OR with low education: 2.01, 95% CI: 1.15; 3.54; OR of not avoiding additives with medium education: 1.91, 95% CI: 1.44; 2.54; OR with low education: 1.76, 95% CI: 0.96; 3.24).Conclusions:Across Europe, unfavourable parental consumer attitudes are associated with a lower diet quality of their children. Parental consumer attitudes in turn were associated with their own level of education. This has implications for policy makers, interventions and health promotion programmes that aim to promote healthy eating.

AB - Background:We investigated the association between the consumer attitudes of European parents and their children’s taste preferences and food choice. Furthermore, we studied whether the parental consumer attitudes were related to education level. Methods:This analysis included 1,407 IDEFICS study children aged 6.0 to 11.8 years and from 7 European countries, who participated in the sensory taste perception module between 2007 and 2010. Parental consumer attitude was operationalized as ‘trusting in foods known from advertisements’ (trusting advertisements) and as ‘not avoiding additives in food’ (not avoiding additives). Parents reported their educational attainment and completed a food frequency questionnaire for their children. Consumption frequencies of sweet, fatty and processed foods as well as a healthy diet adherence score were calculated. Children performed fat, sweet and umami taste preference tests. Multivariable logistic models were used to analyse the association between parental consumer attitudes and their children’staste preference frequencies as well as parental education. Linear regression models wereused to analyse the association between parental consumer attitudes and their children’s food consumption.Results:Parental consumer attitudes were not associated with children’s fat, sweet and umami taste preferences. Children of parents trusting advertisements consumed more frequently processedfoods (β = 1.21, 95% CI: 0.49; 1.93). Children of parents not avoiding additives consumed more often sweet, fatty and processed foods and had a lower healthy diet adherence score (β = 2.37, 95% CI: 1.03; 3.70; β = 2.27, 95% CI: 1.12; 3.43; β = 0.91, 95% CI: 0.22; 1.59; β = -2.87, 95% CI: -3.89; -1.85, respectively). Unfavourable parental consumer attitudes were associated with a lower parental education level across Europe (Compared to high education: Odds Ratio (OR) of trusting advertisements with medium education: 1.04, 95% CI: 0.77; 1.40; OR with low education: 2.01, 95% CI: 1.15; 3.54; OR of not avoiding additives with medium education: 1.91, 95% CI: 1.44; 2.54; OR with low education: 1.76, 95% CI: 0.96; 3.24).Conclusions:Across Europe, unfavourable parental consumer attitudes are associated with a lower diet quality of their children. Parental consumer attitudes in turn were associated with their own level of education. This has implications for policy makers, interventions and health promotion programmes that aim to promote healthy eating.

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Jilani HS, Pohlabeln H, Buchecker K, Gwozdz W, De Henauw S, Eiben G et al. Association between Parental Consumer Attitudes with Their Children’s Sensory Taste Preferences as Well as Their Food Choice. PLOS ONE. 2018 Aug 1;13(8). e0200413. Available from, DOI: 10.1371/journal.pone.0200413