App-device Fit Matters: Understanding User Perceptions of Apps on Smartwatches and Smartphones

Kathrin Figl*, Christiane Lehrer, Jule Helder

*Corresponding author for this work

Research output: Contribution to journalJournal articleResearchpeer-review

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Abstract

The smartwatch market is rapidly expanding, with a diverse range of apps now available to users. This study examines users’ perceptions and attitudes toward apps on smartwatches and smartphones. Our experiment revealed that users did not gener­ally perceive apps and the information they provide as more credible, timely, or of higher quality on smartwatches than on smartphones. Instead, the study identified app-device fit as the key factor that influences users’ perceptions. For apps that fit particularly well with smartwatches, such as body-related apps for health and sleep tracking, users rated app credibility, timeliness of data, infor­mation quality, and their overall attitude towards using the app higher on the specialized device (i.e., smartwatch) than on smartphones. However, no significant differences were found for sports-related domains, such as hiking and surfing. To optimize user experience, app developers should carefully consider the fit between the app and the device.
Original languageEnglish
JournalSMR - Journal of Service Management Research
Volume7
Issue number2
Pages (from-to)82-98
Number of pages17
ISSN2511-8676
DOIs
Publication statusPublished - 2023

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