Analysing customer satisfaction data: A comparison of regression and artificial neural networks

Research output: Contribution to journal › Journal article › Research › peer-review

Original language	English
Journal	International Journal of Market Research
Volume	47
Issue number	2
Pages (from-to)	121-130
Number of pages	9
ISSN	1470-7853
Publication status	Published - 2005

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@article{181fe0d0dd0c11db84f6000ea68e967b,

title = "Analysing customer satisfaction data: A comparison of regression and artificial neural networks",

keywords = "Kvantitative metoder, Regressionsanalyser, Neurale netv{\ae}rk, Kundeservice, Kundetilfredshed",

author = "Lars Gr{\o}nholdt and Anne Martensen",

year = "2005",

language = "English",

volume = "47",

pages = "121--130",

journal = "International Journal of Market Research",

issn = "1470-7853",

publisher = "World Advertising Research Center",

number = "2",

}

TY - JOUR

T1 - Analysing customer satisfaction data

T2 - A comparison of regression and artificial neural networks

AU - Grønholdt, Lars

AU - Martensen, Anne

PY - 2005

Y1 - 2005

KW - Kvantitative metoder

KW - Regressionsanalyser

KW - Neurale netværk

KW - Kundeservice

KW - Kundetilfredshed

M3 - Journal article

SN - 1470-7853

VL - 47

SP - 121

EP - 130

JO - International Journal of Market Research

JF - International Journal of Market Research

IS - 2

ER -