Aligning Interests of a Football Club and its Sponsors: The Case of Malmö FF

Research output: Contribution to conferencePaperResearchpeer-review

Original languageEnglish
Publication dateSep 2014
Number of pages16
Publication statusPublished - Sep 2014
EventThe 22nd European Association for Sport Management Conference. EASM 2014: Social and Commercial Impact of Sport - Coventry University, Coventry, United Kingdom
Duration: 9 Sep 201412 Sep 2014
Conference number: 22
http://www.easm2014.com/

Conference

ConferenceThe 22nd European Association for Sport Management Conference. EASM 2014
Number22
LocationCoventry University
CountryUnited Kingdom
CityCoventry
Period09/09/201412/09/2014
Internet address

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