Aesthetic Package Design: A Behavioral, Neural and Psychological Investigation

Judith Lynne Zaichkowsky, Martin Reimann, Carolin Neuhaus, Thomas Bender, Bernd Weber

Research output: Contribution to journalJournal articleResearchpeer-review

Original languageEnglish
JournalJournal of Consumer Psychology
Volume20
Issue number4
Pages (from-to)431-441
Number of pages10
ISSN1057-7408
DOIs
Publication statusPublished - 2010

Cite this

Zaichkowsky, Judith Lynne ; Reimann, Martin ; Neuhaus, Carolin ; Bender, Thomas ; Weber, Bernd. / Aesthetic Package Design : A Behavioral, Neural and Psychological Investigation. In: Journal of Consumer Psychology. 2010 ; Vol. 20, No. 4. pp. 431-441.
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title = "Aesthetic Package Design: A Behavioral, Neural and Psychological Investigation",
author = "Zaichkowsky, {Judith Lynne} and Martin Reimann and Carolin Neuhaus and Thomas Bender and Bernd Weber",
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year = "2010",
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language = "English",
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Zaichkowsky, JL, Reimann, M, Neuhaus, C, Bender, T & Weber, B 2010, 'Aesthetic Package Design: A Behavioral, Neural and Psychological Investigation', Journal of Consumer Psychology, vol. 20, no. 4, pp. 431-441. https://doi.org/10.1016/j.jcps.2010.06.009

Aesthetic Package Design : A Behavioral, Neural and Psychological Investigation. / Zaichkowsky, Judith Lynne; Reimann, Martin ; Neuhaus, Carolin; Bender, Thomas ; Weber, Bernd.

In: Journal of Consumer Psychology, Vol. 20, No. 4, 2010, p. 431-441.

Research output: Contribution to journalJournal articleResearchpeer-review

TY - JOUR

T1 - Aesthetic Package Design

T2 - A Behavioral, Neural and Psychological Investigation

AU - Zaichkowsky, Judith Lynne

AU - Reimann, Martin

AU - Neuhaus, Carolin

AU - Bender, Thomas

AU - Weber, Bernd

N1 - Selected for publishing in "Journal of Consumer Psychology - Celebrating 20 Years" 2012

PY - 2010

Y1 - 2010

U2 - 10.1016/j.jcps.2010.06.009

DO - 10.1016/j.jcps.2010.06.009

M3 - Journal article

VL - 20

SP - 431

EP - 441

JO - Journal of Consumer Psychology

JF - Journal of Consumer Psychology

SN - 1057-7408

IS - 4

ER -