Adopting Sustainability in the Organization

Managing Processes of Productive Loose Coupling Towards Internal Legitimacy

Research output: Contribution to journalJournal articleResearchpeer-review

Abstract

Purpose – The purpose of this paper is to explore the relationship between sustainability adoption and internal legitimacy construction.
Design/methodology/approach – The paper is designed as a critical inquiry into existing research and practice on sustainability adoption, illustrated by two corporate vignettes.
Findings – Prior studies tend to assume that awareness raising is a sufficient means to create employee commitment and support for corporate sustainability programs, while empirical observations indicate that managerial disregard of conflicting interpretations of sustainability may result in the illegitimacy of such programs.

Originality/value – The authors suggest that a loosely coupled approach to sustainability adoption is a productive way to understand internal legitimacy construction, as it appreciates complexity and polyphony.

Original languageEnglish
JournalJournal of Management Development
Volume32
Issue number3
Pages (from-to)236-246
ISSN0262-1711
DOIs
Publication statusPublished - 2013

Cite this

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title = "Adopting Sustainability in the Organization: Managing Processes of Productive Loose Coupling Towards Internal Legitimacy",
abstract = "Purpose – The purpose of this paper is to explore the relationship between sustainability adoption and internal legitimacy construction.Design/methodology/approach – The paper is designed as a critical inquiry into existing research and practice on sustainability adoption, illustrated by two corporate vignettes.Findings – Prior studies tend to assume that awareness raising is a sufficient means to create employee commitment and support for corporate sustainability programs, while empirical observations indicate that managerial disregard of conflicting interpretations of sustainability may result in the illegitimacy of such programs.Originality/value – The authors suggest that a loosely coupled approach to sustainability adoption is a productive way to understand internal legitimacy construction, as it appreciates complexity and polyphony.",
author = "Sanne Frandsen and Mette Morsing and Steen Vallentin",
year = "2013",
doi = "10.1108/02621711311318265",
language = "English",
volume = "32",
pages = "236--246",
journal = "Journal of Management Development",
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publisher = "Emerald Group Publishing",
number = "3",

}

TY - JOUR

T1 - Adopting Sustainability in the Organization

T2 - Managing Processes of Productive Loose Coupling Towards Internal Legitimacy

AU - Frandsen, Sanne

AU - Morsing, Mette

AU - Vallentin, Steen

PY - 2013

Y1 - 2013

N2 - Purpose – The purpose of this paper is to explore the relationship between sustainability adoption and internal legitimacy construction.Design/methodology/approach – The paper is designed as a critical inquiry into existing research and practice on sustainability adoption, illustrated by two corporate vignettes.Findings – Prior studies tend to assume that awareness raising is a sufficient means to create employee commitment and support for corporate sustainability programs, while empirical observations indicate that managerial disregard of conflicting interpretations of sustainability may result in the illegitimacy of such programs.Originality/value – The authors suggest that a loosely coupled approach to sustainability adoption is a productive way to understand internal legitimacy construction, as it appreciates complexity and polyphony.

AB - Purpose – The purpose of this paper is to explore the relationship between sustainability adoption and internal legitimacy construction.Design/methodology/approach – The paper is designed as a critical inquiry into existing research and practice on sustainability adoption, illustrated by two corporate vignettes.Findings – Prior studies tend to assume that awareness raising is a sufficient means to create employee commitment and support for corporate sustainability programs, while empirical observations indicate that managerial disregard of conflicting interpretations of sustainability may result in the illegitimacy of such programs.Originality/value – The authors suggest that a loosely coupled approach to sustainability adoption is a productive way to understand internal legitimacy construction, as it appreciates complexity and polyphony.

U2 - 10.1108/02621711311318265

DO - 10.1108/02621711311318265

M3 - Journal article

VL - 32

SP - 236

EP - 246

JO - Journal of Management Development

JF - Journal of Management Development

SN - 0262-1711

IS - 3

ER -