A Model for Structuring Efficient Consumer Response Measures

Jesper Aastrup, Herbert Kotzab, David B. Grant, Christoph Teller, Mogens Bjerre

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

Original languageEnglish
Title of host publicationConference proceedings of the 14th International Conference on Research in the Distributive Trades, Saarland University, June 27-29, 2007
EditorsJoachim Zente, Dirk Morschett, Hanna Schramm-Klein
Number of pages19
Publication date2007
Publication statusPublished - 2007
EventThe 14th International Conference om Research in the Distributive Trades, Saarland University - Saarbruecken, Germany
Duration: 27 Jun 200729 Jun 2007
Conference number: 14

Conference

ConferenceThe 14th International Conference om Research in the Distributive Trades, Saarland University
Number14
CountryGermany
CitySaarbruecken
Period27/06/200729/06/2007

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