A Firm's Market Competence

Conceptualization, Measurement and Impact on Firm Success

Thomas Ritter, Jens Geersbro, Wesley J. Johnston

Research output: Contribution to conferencePaperResearch

Original languageEnglish
Publication date2011
Number of pages27
Publication statusPublished - 2011
EventThe 5th International Conference on Business Market Management - Tampere, Finland
Duration: 18 May 201120 May 2011
Conference number: 5
http://tta.mediacabinet.fi/en/research/marketing_and_international_business/5th_international_conference_on_business_market_management_(bmm_2011)/?id=145

Conference

ConferenceThe 5th International Conference on Business Market Management
Number5
CountryFinland
CityTampere
Period18/05/201120/05/2011
Internet address

Cite this

Ritter, T., Geersbro, J., & Johnston, W. J. (2011). A Firm's Market Competence: Conceptualization, Measurement and Impact on Firm Success. Paper presented at The 5th International Conference on Business Market Management, Tampere, Finland.
Ritter, Thomas ; Geersbro, Jens ; Johnston, Wesley J. / A Firm's Market Competence : Conceptualization, Measurement and Impact on Firm Success. Paper presented at The 5th International Conference on Business Market Management, Tampere, Finland.27 p.
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title = "A Firm's Market Competence: Conceptualization, Measurement and Impact on Firm Success",
author = "Thomas Ritter and Jens Geersbro and Johnston, {Wesley J.}",
year = "2011",
language = "English",
note = "null ; Conference date: 18-05-2011 Through 20-05-2011",
url = "http://tta.mediacabinet.fi/en/research/marketing_and_international_business/5th_international_conference_on_business_market_management_(bmm_2011)/?id=145",

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Ritter, T, Geersbro, J & Johnston, WJ 2011, 'A Firm's Market Competence: Conceptualization, Measurement and Impact on Firm Success' Paper presented at, Tampere, Finland, 18/05/2011 - 20/05/2011, .

A Firm's Market Competence : Conceptualization, Measurement and Impact on Firm Success. / Ritter, Thomas; Geersbro, Jens; Johnston, Wesley J.

2011. Paper presented at The 5th International Conference on Business Market Management, Tampere, Finland.

Research output: Contribution to conferencePaperResearch

TY - CONF

T1 - A Firm's Market Competence

T2 - Conceptualization, Measurement and Impact on Firm Success

AU - Ritter, Thomas

AU - Geersbro, Jens

AU - Johnston, Wesley J.

PY - 2011

Y1 - 2011

M3 - Paper

ER -

Ritter T, Geersbro J, Johnston WJ. A Firm's Market Competence: Conceptualization, Measurement and Impact on Firm Success. 2011. Paper presented at The 5th International Conference on Business Market Management, Tampere, Finland.