A Dedicated Storytelling Organization: Advertising Talk in Japan

Brian Moeran

Research output: Contribution to journal › Journal article › Research › peer-review

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@article{4571fee05ee611dc9dad000ea68e967b,

title = "A Dedicated Storytelling Organization: Advertising Talk in Japan",

keywords = "kultur&omr{\aa}destudier, Storytelling, Japan, Reklame",

author = "Brian Moeran",

year = "2007",

language = "English",

volume = "66",

pages = "160--170",

journal = "Human Organization",

issn = "0018-7259",

publisher = "Taylor and Francis Ltd.",

number = "2",

}