A Conceptualization of Relationship Management Processes: Distinguishing Strategy Implementation Processes and Interaction Processes

Research output: Contribution to conferencePaperResearchpeer-review

Original languageEnglish
Publication date1 Sep 2013
Number of pages13
Publication statusPublished - 1 Sep 2013
EventThe 29th Annual Conference on Industrial Marketing and Purchasing. IMP 2013: Building and Managing Relationships in a Global Network: Challenges and Necessary Capabilities - Georgia State University, Atlanta, GA, United States
Duration: 30 Aug 20132 Sep 2013
Conference number: 29
http://imp2013.robinson.gsu.edu/

Conference

ConferenceThe 29th Annual Conference on Industrial Marketing and Purchasing. IMP 2013
Number29
LocationGeorgia State University
CountryUnited States
CityAtlanta, GA
Period30/08/201302/09/2013
Internet address

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