A comparative analysis of the influence of economic culture on East and West German consumers' subjective product meanings

Klaus G. Grunert, Suzanne C. Beckmann

Research output: Contribution to journal › Journal article › Research › peer-review

Original language	English
Journal	Psychologie Appliquee : Revue Internationale
Volume	48
Issue number	3
Pages (from-to)	367-390
Number of pages	24
ISSN	0269-994X
Publication status	Published - 1999

Handle.net

@article{a5932080c02411db9769000ea68e967b,

title = "A comparative analysis of the influence of economic culture on East and West German consumers' subjective product meanings",

keywords = "Forbrugere, Forbrugeradf{\ae}rd, Tyskland, F{\o}devarer, {\O}sttyskland, Vesttyskland, Forbrugervalg",

author = "Grunert, {Klaus G.} and Beckmann, {Suzanne C.}",

note = "Opstilling: 658.804 gru L{\o}be nr.: 004534",

year = "1999",

language = "English",

volume = "48",

pages = "367--390",

journal = "Psychologie Appliquee : Revue Internationale",

issn = "0269-994X",

publisher = "Wiley",

number = "3",

}

TY - JOUR

T1 - A comparative analysis of the influence of economic culture on East and West German consumers' subjective product meanings

AU - Grunert, Klaus G.

AU - Beckmann, Suzanne C.

N1 - Opstilling: 658.804 gru Løbe nr.: 004534

PY - 1999

Y1 - 1999

KW - Forbrugere

KW - Forbrugeradfærd

KW - Tyskland

KW - Fødevarer

KW - Østtyskland

KW - Vesttyskland

KW - Forbrugervalg

M3 - Journal article

SN - 0269-994X

VL - 48

SP - 367

EP - 390

JO - Psychologie Appliquee : Revue Internationale

JF - Psychologie Appliquee : Revue Internationale

IS - 3

ER -