A 2020 Perspective on “From Buzz to Bucks: The Impact of Social Media Opinions on the Locus of Innovation”: From Surfaces to Essences

Wenping Zhang; Lele Kang; Qiqi  Jiang; Lei Pei

doi:10.1016/j.elerap.2020.100964

A 2020 Perspective on “From Buzz to Bucks: The Impact of Social Media Opinions on the Locus of Innovation”: From Surfaces to Essences

Wenping Zhang, Lele Kang, Qiqi Jiang, Lei Pei

Department of Digitalization

Research output: Contribution to journal › Comment/debate › Research › peer-review

Abstract

Social media is believed as a privileged vehicle affording numerous ideas with multi-faceted insights from the crowds. In addition to the entertainment resource, social media, user-generated content (UGC) there, can also empower ideation and commercialization of innovation. We have proposed a novel approach to explore the pivotal role of social media in shaping corporation innovation performance in our article in 2018. In this commentary, we extend the literature review with more recent insights and identify the new possible directions to further inspire future research. Specifically, understanding the linkage between social media and organization innovation can be enriched via advancing deep learning methods, improving multi-modal data analysis, and fostering digital innovation.

Original language	English
Article number	100964
Journal	Electronic Commerce Research and Applications
Volume	40
Issue number	March–April
Number of pages	2
ISSN	1567-4223
DOIs	https://doi.org/10.1016/j.elerap.2020.100964
Publication status	Published - 2020

Bibliographical note

Published online: 28. February 2020

Keywords

Social media
Organization innovation
Machine learning
Text mining
Empirical Analysis

Access to Document

10.1016/j.elerap.2020.100964Licence: Unspecified

Cite this

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title = "A 2020 Perspective on “From Buzz to Bucks: The Impact of Social Media Opinions on the Locus of Innovation”: From Surfaces to Essences",

abstract = "Social media is believed as a privileged vehicle affording numerous ideas with multi-faceted insights from the crowds. In addition to the entertainment resource, social media, user-generated content (UGC) there, can also empower ideation and commercialization of innovation. We have proposed a novel approach to explore the pivotal role of social media in shaping corporation innovation performance in our article in 2018. In this commentary, we extend the literature review with more recent insights and identify the new possible directions to further inspire future research. Specifically, understanding the linkage between social media and organization innovation can be enriched via advancing deep learning methods, improving multi-modal data analysis, and fostering digital innovation.",

keywords = "Social media, Organization innovation, Machine learning, Text mining, Empirical Analysis, Social media, Organization innovation, Machine learning, Text mining, Empirical Analysis",

author = "Wenping Zhang and Lele Kang and Qiqi Jiang and Lei Pei",

note = "Published online: 28. February 2020",

year = "2020",

doi = "10.1016/j.elerap.2020.100964",

language = "English",

volume = "40",

journal = "Electronic Commerce Research and Applications",

issn = "1567-4223",

publisher = "Elsevier",

number = "March–April",

}

A 2020 Perspective on “From Buzz to Bucks: The Impact of Social Media Opinions on the Locus of Innovation” : From Surfaces to Essences. / Zhang, Wenping; Kang, Lele; Jiang, Qiqi ; Pei, Lei.

In: Electronic Commerce Research and Applications, Vol. 40, No. March–April, 100964, 2020.

Research output: Contribution to journal › Comment/debate › Research › peer-review

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T2 - From Surfaces to Essences

AU - Zhang, Wenping

AU - Kang, Lele

AU - Jiang, Qiqi

AU - Pei, Lei

N1 - Published online: 28. February 2020

PY - 2020

Y1 - 2020

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AB - Social media is believed as a privileged vehicle affording numerous ideas with multi-faceted insights from the crowds. In addition to the entertainment resource, social media, user-generated content (UGC) there, can also empower ideation and commercialization of innovation. We have proposed a novel approach to explore the pivotal role of social media in shaping corporation innovation performance in our article in 2018. In this commentary, we extend the literature review with more recent insights and identify the new possible directions to further inspire future research. Specifically, understanding the linkage between social media and organization innovation can be enriched via advancing deep learning methods, improving multi-modal data analysis, and fostering digital innovation.

KW - Social media

KW - Organization innovation

KW - Machine learning

KW - Text mining

KW - Empirical Analysis

KW - Social media

KW - Organization innovation

KW - Machine learning

KW - Text mining

KW - Empirical Analysis

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DO - 10.1016/j.elerap.2020.100964

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JO - Electronic Commerce Research and Applications

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