20122019
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Research Output 2012 2019

  • 18 Journal article
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Journal article
2019

Free No More: Investigating Customer Reactions to Unexpected Free-to-Fee Switches

Cziehso, G. P., Schäfers, T. & Kukar-Kinney, M., Aug 2019, In : Journal of Business Research. 101, p. 229-242 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

111 Downloads (Pure)

The Effect of Compensation Size on Recovery Satisfaction after Group Service Failures: The Role of Group Versus Individual Service Recovery

Albrecht, A. K., Schäfers, T., Walsh, G. & Beatty, S. E., Feb 2019, In : Journal of Service Research. 22, 1, p. 60-74 15 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
File
2018
4 Downloads (Pure)

Access-based Services for the Base of the Pyramid

Schäfers, T., Moser, R. & Narayanamurthy, G., 22 Apr 2018, In : Journal of Service Research. 21, 4, p. 421-437 17 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
File

From Goods to Services Consumption: A Social Network Analysis on Sharing Economy and Servitization Research

Fritze, M. P., Urmetze, F., Khan, G. F., Sarstedt, M., Neely, A. & Schäfers, T., 2018, In : SMR - Journal of Service Management Research. 2, 3, p. 3-16

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
2016

Compulsive Buying in Online Daily Deal Settings: An Investigation of Motivations and Contextual Elements

Kukar-Kinney, M., Scheinbaum, A. C. & Schaefers, T., Feb 2016, In : Journal of Business Research. 69, 2, p. 691-699

Research output: Contribution to journalJournal articleResearchpeer-review

Contagious Effects of Customer Misbehavior in Access-based Services

Schaefers, T., Wittkowski, K., Benoit (née Moeller), S. & Ferraro, R., Feb 2016, In : Journal of Service Research. 19, 1, p. 3-21

Research output: Contribution to journalJournal articleResearchpeer-review

How the Burdens of Ownership Promote Consumer Usage of Access-based Services

Schaefers, T., Lawson, S. J. & Kukar-Kinney, M., Sep 2016, In : Marketing Letters. 27, 3, p. 569-577 9 p.

Research output: Contribution to journalJournal articleResearchpeer-review

No Vehicle Means No Aid—A Paradigm Change for the Humanitarian Logistics Business Model

Hirschinger, M., Moser, R., Schaefers, T. & Hartmann, E., 2016, In : Thunderbird International Business Review. 58, 5, p. 373-384

Research output: Contribution to journalJournal articleResearchpeer-review

Understanding On-the-go Consumption: Identifying and Quantifying Its Determinants

Benoit née Moeller, S., Schaefers, T. & Heider, R., Jul 2016, In : Journal of Retailing and Consumer Services. 31, p. 32-42

Research output: Contribution to journalJournal articleResearchpeer-review

2015

Do Price Promotions Help or Hurt Premium-product Brands? The Impact of Different Price-promotion Types on Sales and Brand Perception

Zoellner, F. & Schaefers, T., 2015, In : Journal of Advertising Research. 55, 3, p. 270-283 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Leaving the Home Turf: How Brands Can Use Webcare on Consumer-generated Platforms to Increase Positive Consumer Engagement

Schamari, J. & Schaefers, T., 2015, In : Journal of Interactive Marketing. 30, p. 20-33 14 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Service Recovery via Social Media: The Social Influence Effects of Virtual Presence

Schaefers, T. & Schamari, J., 2015, In : Journal of Service Research. 19, 2, p. 192-208

Research output: Contribution to journalJournal articleResearchpeer-review

2014

Message Reframing in Advertising

Neudecker, N., Esch, F. R., Schaefers, T. & Valussi, S., 2014, In : Psychology and Marketing. 31, 11, p. 946-957 12 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Standing out From the Crowd: Niche Product Choice as a Form of Conspicuous Consumption

Schaefers, T., 2014, In : European Journal of Marketing. 48, 9/10, p. 1805-1827

Research output: Contribution to journalJournal articleResearchpeer-review

2013

Exploring Carsharing Usage Motives: A Hierarchical Means-end Chain Analysis

Schaefers, T., Jan 2013, In : Transportation Research Part A: Policy and Practice . 47, p. 69-77 9 p.

Research output: Contribution to journalJournal articleResearchpeer-review

2012

Consumer Preferences for Product Transparency in Emerging Markets – Lessons Learned from India

Moser, R., Schäfers, T. & Meise, J. N., 2012, In : Marketing Review St. Gallen. 29, 3, p. 22-27

Research output: Contribution to journalJournal articleResearchpeer-review

Managing a Sponsored Brand: The Importance of Sponsorship Portfolio Congruence

Groza, M. D., Cobbs, J. & Schaefers, T., 2012, In : International Journal of Advertising. 31, 1, p. 63-84 22 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Strategisches Social-Media-Measurement – Wege zur Effektivitäts- und Effizienzmessung

Schamari, J. & Schäfers, T., 2012, In : Marketing Review St. Gallen. 29, 4, p. 54-59

Research output: Contribution to journalJournal articleResearchpeer-review