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  • 2024

    Achieving Research Quality

    Lindgreen, A., Di Benedetto, C. A., Brodie, R. J. & Schäfers, T., 2024, How to Achieve Societal Impact Through Engaged and Collaborative Scholarship: A Guide to Purposeful Marketing Research. van der Borgh, M., Lindgreen, A. & Schäfers, T. (eds.). Cheltenham: Edward Elgar Publishing, p. 324-332 9 p. (How To Guides).

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

  • Engaging in Cross-disciplinary Research

    Lindgreen, A., Di Benedetto, C. A., Brodie, R. J., Van der Borgh, M. & Schäfers, T., 2024, How to Achieve Societal Impact Through Engaged and Collaborative Scholarship: A Guide to Purposeful Marketing Research. van der Borgh, M., Lindgreen, A. & Schäfers, T. (eds.). Cheltenham: Edward Elgar Publishing, p. 137-148 12 p. (How To Guides).

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

  • The Role of Citations and Other Metrics to Assess Research Quality

    Lindgreen, A., Di Benedetto, C. A., Brodie, R. J. & Schäfers, T., 2024, How to Achieve Societal Impact Through Engaged and Collaborative Scholarship: A Guide to Purposeful Marketing Research. van der Borgh, M., Lindgreen, A. & Schäfers, T. (eds.). Cheltenham: Edward Elgar Publishing, p. 279-288 10 p. (How To Guides).

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

  • Translating Research Into Teaching

    Lindgreen, A., Di Benedetto, C. A., Brodie, R. J., Naudé, P. & Schäfers, T., 2024, How to Achieve Societal Impact Through Engaged and Collaborative Scholarship: A Guide to Purposeful Marketing Research. van der Borgh, M., Lindgreen, A. & Schäfers, T. (eds.). Cheltenham: Edward Elgar Publishing, p. 347-363 17 p. (How To Guides).

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

  • 2021

    Framing a Manuscript

    Lindgreen, A., Di Benedetto, C. A., de Jong, A., De Luca, L. M., Evanschitzky, H., Mol, M. J., Morgan, R. E., Nicholson, J. & Schäfers, T., 2021, How to Fast-track Your Academic Career: A Guide for Mid-career Scholars. Lindgreen, A., Di Benedetto, C. A., Vanhamme, J. & Nicholson, J. (eds.). Cheltenham: Edward Elgar Publishing, p. 189-203 15 p. (How To Guides).

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

  • 2015

    Quantity or Quality? How the Firm-Customer Dialog Influences Customer Relationships

    Schaefers, T., Dahlhoff, H. D. & Sowik, N., 2015, Ideas in Marketing: Finding the New and Polishing the Old: Proceedings of the 2013 Academy of Marketing Science (AMS) Annual Conference. Kubacki, K. (ed.). Cham: Springer, p. 721 1 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review