Research Output per year
Research Output per year
Network
Recent external collaboration on country level. Dive into details by clicking on the dots.
Research Output
- 20 Journal article
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Construal Level Effects in Sponsorship-linked Marketing: Informativeness and Timing of Announcements
Cobbs, J., Schaefers, T. & Groza, M. D., Oct 2020, In : Journal of Marketing Theory and Practice. 28, 4, p. 357-372 16 p.Research output: Contribution to journal › Journal article › Research › peer-review
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Outcome-based Contracting From the Customers' Perspective: A Means-end Chain Analytical Exploration
Schaefers, T., Ruffer, S. & Böhm, E., 9 Jul 2020, In : Industrial Marketing Management. 16 p.Research output: Contribution to journal › Journal article › Research › peer-review
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Free No More: Investigating Customer Reactions to Unexpected Free-to-Fee Switches
Cziehso, G. P., Schäfers, T. & Kukar-Kinney, M., Aug 2019, In : Journal of Business Research. 101, p. 229-242 14 p.Research output: Contribution to journal › Journal article › Research › peer-review
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The Effect of Compensation Size on Recovery Satisfaction after Group Service Failures: The Role of Group Versus Individual Service Recovery
Albrecht, A. K., Schäfers, T., Walsh, G. & Beatty, S. E., Feb 2019, In : Journal of Service Research. 22, 1, p. 60-74 15 p.Research output: Contribution to journal › Journal article › Research › peer-review
Open AccessFile -
Access-based Services for the Base of the Pyramid
Schäfers, T., Moser, R. & Narayanamurthy, G., 22 Apr 2018, In : Journal of Service Research. 21, 4, p. 421-437 17 p.Research output: Contribution to journal › Journal article › Research › peer-review
Open AccessFile