Research output per year
Research output per year
Personal profile
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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Layers of Love: Exploring the Interactive Layers of Brand Love in the Social Media Setting
Aro, K., Suomi, K. & Gyrd-Jones, R., 2023, In: European Journal of Marketing. 57, 13, p. 87-110 24 p.Research output: Contribution to journal › Journal article › Research › peer-review
Open AccessFile7 Downloads (Pure) -
Preface
Markovic, S., Jones, R., von Wallpach, S. & Lindgreen, A., 2022, Research Handbook on Brand Co-creation: Theory, Practice and Ethical Implications. Markovic, S., Jones, R., von Wallpach, S. & Lindgreen, A. (eds.). Cheltenham: Edward Elgar Publishing, p. xxiv–xxxiv 11 p.Research output: Chapter in Book/Report/Conference proceeding › Preface/postscript › Research
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Research Handbook on Brand Co-Creation: Theory, Practice and Ethical Implications
Markovic, S. (ed.), Jones, R. (ed.), von Wallpach, S. (ed.) & Lindgreen, A. (ed.), 2022, Cheltenham: Edward Elgar Publishing. 448 p.Research output: Book/Report › Anthology › Research › peer-review
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Individual and Collective Identities in Consocial Communities: Theorising New Forms of on and Offline Social Practice in Relation to Tensions between Individual and Collective Identities
Jones, R. & Kornum, N., 2021, Proceedings of the European Marketing Academy (EMAC) Conference 2021: Marketing for Growth. Monfort, A. (ed.). Brussels: European Marketing Academy. EMAC, 1 p. 94755Research output: Chapter in Book/Report/Conference proceeding › Conference abstract in proceedings › Research › peer-review
Open Access -
Digital Exploitation through Emotional Labour: The Work-practices of Influencers
Heeris Christensen, A-B., Gyrd-Jones, R. & Beverland, M. B., 2020. 27 p.Research output: Contribution to conference › Paper › Research › peer-review
Activities
- 9 Lecture and oral contribution
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Corporate Brand Revitalisation Processes from a Managerial Perspective: A brand governance approach.
Richard Gyrd-Jones (Lecturer)
6 Nov 2009Activity: Talk or presentation › Lecture and oral contribution
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Crisis management: The basics for management
Richard Gyrd-Jones (Lecturer)
13 Mar 2008Activity: Talk or presentation › Lecture and oral contribution
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How Does Your Company Best Manage and Document Activities that Create Brand Value?
Richard Gyrd-Jones (Lecturer)
19 Nov 2009Activity: Talk or presentation › Lecture and oral contribution
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Hvordan håndterer virksomheden bedste aktiviteter, der skaber brand værdi.
Richard Gyrd-Jones (Lecturer)
24 Aug 2009Activity: Talk or presentation › Lecture and oral contribution
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Industry Roundtable - Burning Issues in Managing Your Corporate Brand: Bridging academic and industry perspectives.
Richard Gyrd-Jones (Lecturer)
11 Mar 2010Activity: Talk or presentation › Lecture and oral contribution
Press/Media
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Hoka var kiksede og klodsede, men bæres nu af både løbere og trendsættere
15/09/2023 → 22/09/2023
2 Media contributions
Press/Media: Press / Media
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Virksomheder skaber sportslige fællesskaber for at få mere loyale kunder
09/07/2023
2 Media contributions
Press/Media: Press / Media
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CBS er med, når CPH:DOX går i luften 23. marts
Mikkel Flyverbom, Kristian Bondo Hansen, Florence Villeséche & Richard Jones
09/03/2022
1 Media contribution
Press/Media: Press / Media
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Garnfirma samler 10.000 strikkefans til bingo hver onsdag
10/12/2021
1 Media contribution
Press/Media: Press / Media
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Garnfirma samler 10.000 strikkefans til bingo hver onsdag: "Vi vil ikke "bare" være en garnbutik"
21/11/2021
1 Media contribution
Press/Media: Press / Media