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Per Østergaard Jacobsen

    • Denmark

    20092020
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    Research Output 2009 2020

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    Book
    2017

    Disrupt dit Mindset og få succes med Big Data

    Rydén, P., Ringberg, T. & Østergaard Jacobsen, P., 2017, København: Djøf Forlag. 249 p.

    Research output: Book/Report › Book › Research › peer-review

    Disrupt your Mindset to Transform your Business with Big Data: A Guide to Strategic Thinking

    Rydén, P., Ringberg, T. & Østergaard Jacobsen, P., 2017, Rungsted Kyst: Efficiens. 264 p.

    Research output: Book/Report › Book › Research › peer-review

    2015

    Det gode kundeliv: Dets muligheder & udfordringer

    Bjerre, M., Østergaard Jacobsen, P. & Schrøder, M., 2015, København: Wilke A/S. 22 p.

    Research output: Book/Report › Book › Communication

    Open Access

    Temperaturen på danske loyalitetsklubber anno 2015: Analyse & håndbog i arbejdet med loyalitet

    Østergaard Jacobsen, P. (ed.), Bentzen, E., Bjerre, M., Bøggild, F., Hussain, A., Land, J. F., Buus Lassen, N., Mukkamala, R. R., Ringberg, T. & Vatrapu, R., 2015, Rungsted Kyst: Efficiens. 159 p.

    Research output: Book/Report › Book › Research › peer-review

    2012

    CRM 2.0 Håndbogen: Strategi, implementering og systemvalg

    Østergaard Jacobsen, P. & Ulka, P., 2012, 2. ed. Rungsted Kyst: Efficiens. 384 p.

    Research output: Book/Report › Book › Communication

    2009

    Performance Management in Marketing

    Varnes, C. J. & Østergaard Jacobsen, P., 2009, London: McGraw-Hill. 397 p.

    Research output: Book/Report › Book › Research › peer-review