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Ole E. Andersen

    • Denmark

    20012019
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    Research Output 2001 2019

    • 2 Compendium/lecture notes
    • 2 Book chapter
    • 2 Journal article
    • 1 Working paper

    Touchpoints i kunderejser: Hvor og hvordan skabes værdi?

    Haurum, H. & Andersen, O. E. May 2019 In : Tid & Tendenser. 24, 2, p. 90-101 12 p.

    Research output: Contribution to journalJournal articleCommunication

    Klar trend mod implicitte reklameformer

    Andersen, O. E. May 2017 In : Tid & Tendenser. 22, 2, p. 42-49 8 p.

    Research output: Contribution to journalJournal articleCommunication

    Kompendium til markedsdialog: HD 2. del afsætning, 7. semester, Fremmøde - virtuelt

    Andersen, O. E. 2008 SL books. 190 p.

    Research output: Book/ReportCompendium/lecture notesEducation

    Kvalitative mediakendetegn

    Andersen, O. E. 2006 Markedskommunikation.: Metoder og modeller i mediaplanlægning og reklamestyring. Grønholdt, L., Hansen, F. & Bech Christensen, L. (eds.). 2. ed. København: Samfundslitteratur, Vol. 1, p. 111-136

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

    Press / Media

    Prognose: 2012 bliver dårligere end 2011

    Ole Ejnar Andersen

    03/05/2012

    1 item of media coverage

    Press/Media: Press / Media