Research output per year
Research output per year
Supervised Work
- 7 results
Search results
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An Über Crisis: A Study of Uber's Communication and Stakeholder Perceptions From a SCCT Perspective
Frederikke Josephine Bjerg
MSc in Business Administration and Organizational Communication, (Graduate Programme) Final Thesis, 2018
Student thesis: Master thesis
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Beyond Picture-Perfect Brunch Plates : A Case Study on the Relationship Between Followers and Swedish Lifestyle Influencers
Simon Axel Ajigo Fogelberg, Christoph Patrick Anliker
MSc in Brand and Communications Management, (Graduate Programme) Final Thesis, 2018
Student thesis: Master thesis
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Developing Loyalty With Followers of Digital Influencers Through Para Social Relationships: An In-depth Case Study of the Dynamic Process of Follower Motivation, the Creation and Development of Brand Loyalty in the Online World
Rikke Hendrich Nielsen
MSc in Brand and Communications Management, (Graduate Programme) Final Thesis, 2018
Student thesis: Master thesis
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Exploring Loyalty to Music Festivals : The Case of Roskilde Festival
Vivien Hódi, Valeria Bottiglione
MSc in Brand and Communications Management, (Graduate Programme) Final Thesis, 2017
Student thesis: Master thesis
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Servicebranding i deleøkonomien: Et casestudie om Uber
Rikke Kornbeck Jensen, Maria Barfod Jakobsen
MSc in Business Administration and Organizational Communication, (Graduate Programme) Final Thesis, 2016
Student thesis: Master thesis
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Social Media Engagement in a Tourism Context: The Case of the Facebook Page VisitCopenhagen
Sonia Mokdad
MSocSc in Service Management, (Graduate Programme) Final Thesis, 2016
Student thesis: Master thesis
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Understanding User Motivation in Crowdsourcing: A Qualitative Study of LEGO Ideas
Signe Strøbech Damgaard
MSc in Business Administration and Organizational Communication, (Graduate Programme) Final Thesis, 2016
Student thesis: Master thesis
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