Mogens Bjerre

Search results

• 2015

  Qualitative Value Profiling

  Duus, H. J. & Bjerre, M., 2015, Frederiksberg : Department of Marketing. CBS, 18 p.

  Research output: Working paper › Research

  Open Access

  File
  17 Downloads (Pure)
• 2003

  Circulars: A Media of It's Own or?

  Bjerre, M., 2003, Frederiksberg: Department of Marketing. CBS, 12 p. (Research Paper / Department of Marketing. Copenhagen Business School; No. 8-2003).

  Research output: Working paper › Research

  Open Access

  File
  7 Downloads (Pure)
• 2001

  Segmenting consumers: based on their perceptions of circulars

  Bjerre, M. & Schmidt, M., 2001, København, 13 p.

  Research output: Working paper › Research
• 2000

  Circulars: a conceptual framework and a typology

  Bjerre, M. & Palmy Christiansen, C., 2000, København, 18 p.

  Research output: Working paper › Research