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Mogens Bjerre
Associate Professor
,
Department of Marketing
Denmark
Overview
Network
Publications
(109)
Activities
(1)
In the media
(575)
Supervised Work
(5)
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Research output
28
Book chapter
20
Journal article
18
Book
12
Report
31
More
7
Net publication - Internet publication
5
Article in proceedings
5
Paper
4
Contribution to newspaper - Newspaper article
4
Working paper
3
Comment/debate
1
Compendium/lecture notes
1
Ph.D. thesis
1
Contribution to newspaper - Feature article
Research output per year
Research output per year
4 results
Publication Year, Title
(descending)
Publication Year, Title
(ascending)
Title
Type
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Working paper
Search results
2015
Qualitative Value Profiling
Duus, H. J.
&
Bjerre, M.
,
2015
, Frederiksberg :
Department of Marketing. CBS
,
18 p.
Research output
:
Working paper
›
Research
Open Access
File
17
Downloads (Pure)
2003
Circulars: A Media of It's Own or?
Bjerre, M.
,
2003
, Frederiksberg:
Department of Marketing. CBS
,
12 p.
(Research Paper / Department of Marketing. Copenhagen Business School; No. 8-2003).
Research output
:
Working paper
›
Research
Open Access
File
7
Downloads (Pure)
2001
Segmenting consumers: based on their perceptions of circulars
Bjerre, M.
&
Schmidt, M.
,
2001
, København,
13 p.
Research output
:
Working paper
›
Research
2000
Circulars: a conceptual framework and a typology
Bjerre, M.
&
Palmy Christiansen, C.
,
2000
, København,
18 p.
Research output
:
Working paper
›
Research