Mogens Bjerre

    • Denmark

    19992019
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    Research Output 1999 2019

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    Article in proceedings
    2015
    142 Downloads (Pure)

    Qualitative Value Profiling: A Reassessment

    Duus, H. J. & Bjerre, M., 2015, Economic and Social Development. Book of Proceedings: 11th International Scientific Conference on Economic and Social Development – Building Resilient Society. Vuletic, A., Vlahov, R. D. & Pihir, I. (eds.). Varazdin: Varazdin Development and Entrepreneurship Agency, p. 292-301 10 p. (Economic and Social Development, Vol. 11).

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    Open Access
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    2007

    A Model for Structuring Efficient Consumer Response Measures

    Aastrup, J., Kotzab, H., Grant, D. B., Teller, C. & Bjerre, M., 2007, Conference proceedings of the 14th International Conference on Research in the Distributive Trades, Saarland University, June 27-29, 2007. Zente, J., Morschett, D. & Schramm-Klein, H. (eds.). 19 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    2006

    The Role of Efficient Consumer Response in Assisting Business Excellence

    Kotzab, H., Grant, D. B., Bjerre, M., Aastrup, J., Reutterer, T. & Kinra, A., 2006, Advances in Marketing: Linking Organizations and Customers. Proceedings of the Annual Meeting of the Society for Marketing Advances 2006. Kehoe, W. J. & Witten, L. K. (eds.). Mobile: Society for Marketing Advances, p. 317-323

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearch

    Open Access
    2001

    Can Recipients of Fliers be Segmented?

    Schmidt, M. & Bjerre, M., 2001, The 30th EMAC Conference Proceedings, Session 7.8.3..

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearch

    2000

    Different Forms of Key Account Management

    Bjerre, M., 2000, NILF-report 2001-2, The Food Sector in Transition - Nordic Research: Proceedings of NJF-seminar No. 313, June 2000. Borgen, S. O. (ed.). p. 119-129

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review