Majken Schultz

Search results

• 2016

  Brand Co-Creation Model

  Schultz, M. & Hatch, M. J., 2016, The SAGE Encyclopedia of Corporate Reputation. Carroll, C. E. (ed.). Thousand Oaks, CA: SAGE Publications, p. 79-80

  Research output: Chapter in Book/Report/Conference proceeding › Encyclopedia chapter › Research › peer-review