Lars Ohnemus

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• 2010

  Brand Thrust: Strategic Branding and Shareholder Value: An Empirical Reconciliation of Two Critical Concepts

  Ohnemus, L., 2010, Frederiksberg: Copenhagen Business School [Phd]. 148 p. (PhD series; No. 12.2010).

  Research output: Book/Report › PhD thesis

  Open Access

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