Lars Grønholdt

    • Denmark

    19992019
    If you made any changes in Pure these will be visible here soon.

    Research Output 1999 2019

    2019

    Digital Customer Experience: An Emerging Theme in Customer Service Excellence

    Grønholdt, L., 2019, In : Nyhedsbrevet om Forbrugeradfærd. 31, p. 2-10 9 p.

    Research output: Contribution to journalJournal articleResearch

    Open Access

    Linking Employee, Customer, and Business Results: A Study in the Hotel Industry

    Grønholdt, L. & Martensen, A., 2019, In : Total Quality Management & Business Excellence. 30, Supplement 1, p. 74–82 9 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

    2018
    12 Downloads (Pure)

    DXindex18. Digital Customer Experience: Kompetencer, innovation og kundeindsigt er vejen til bedre digitale kundeoplevelser

    Martensen, A., Grønholdt, L., Østergaard Jacobsen, P., Carlsson, M., Ravn, D., Kjær, R. & Jørgensen, S., 2018, Frederiksberg: Copenhagen Business School, CBS. 40 p.

    Research output: Book/ReportReportResearch

    Open Access
    File
    18 Downloads (Pure)

    Linking Employee, Customer, and Business Results: A Study in the Hotel Industry

    Grønholdt, L. & Martensen, A., 2018, Proceedings of the 21st QMOD-ICQSS International Conference on Quality and Service Science. Dahlgaard-Park, S. M. & Dahlgaard, J. J. (eds.). Lund: Lund University, 10 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    Open Access
    File
    2017

    Understanding the Interplay Between Consumer Knowledge, Trust and Relationship Satisfaction in Financial Services

    Hansen, T., Grønholdt, L., Josiassen, A. & Martensen, A., 2017. 1 p.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

    2016
    1334 Downloads (Pure)

    The Effect of Word-Of-Mouth on Consumer Emotions and Choice: Findings From a Service Industry

    Martensen, A. & Grønholdt, L., 2016, In : International Journal of Quality and Service Sciences. 8, 3, p. 298-314

    Research output: Contribution to journalJournal articleResearchpeer-review

    Open Access
    File

    The Impact of Consumer Knowledge Bias on Narrow-Scope Trust, Broad-Scope Trust, and Relationship Satisfaction

    Hansen, T., Grønholdt, L., Josiassen, A. & Martensen, A., 2016, Proceedings of the 15th International Conference Marketing Trends 2016 Madrid. Andreani, J-C. & Collesei, U. (eds.). Paris-Venice: Marketing Trends Association, 16 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    Open Access
    26 Downloads (Pure)

    The Service-profit Chain: An Empirical Analysis in the Hotel Industry

    Grønholdt, L. & Martensen, A., 2016, Proceedings of the 15th International Conference Marketing Trends 2016 Madrid. Andreani, J-C. & Collesei, U. (eds.). Paris-Venice: Marketing Trends Association, 11 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    Open Access
    File

    Trust in Customer Satisfaction Formation: A Study of Retail Banking in Two Markets

    Hansen, T., Grønholdt, L., Martensen, A. & Josiassen, A., 2016, Proceedings of the 19th QMOD-ICQSS International Conference on Quality and Service Science. Dahlgaard-Park, S. M. & Dahlgaard, J. J. (eds.). Lund: Lund University Press, 18 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    2015

    Brand Equity

    Grønholdt, L., 2015, The SAGE Encyclopedia of Quality and the Service Economy. Dahlgaard-Park, S. M. (ed.). London: SAGE Publications, Vol. 1. p. 38-39

    Research output: Chapter in Book/Report/Conference proceedingEncyclopedia chapterResearchpeer-review

    1 Downloads (Pure)

    CEMindex 2015: Danske CEO's på sporet af kunder og innovation

    Grønholdt, L., Martensen, A., Jensen, P., Jørgensen, S., Christensen, N. B., Korsby, S. H. & Toft Madsen, J., 2015, København: Rambøll. 35 p.

    Research output: Book/ReportReportResearch

    Open Access
    File

    Customer Expectations

    Grønholdt, L., 2015, The SAGE Encyclopedia of Quality and the Service Economy. Dahlgaard-Park, S. M. (ed.). London: SAGE Publications, Vol. 1. p. 111-114

    Research output: Chapter in Book/Report/Conference proceedingEncyclopedia chapterResearchpeer-review

    Customer Experience Management and Business Performance

    Grønholdt, L., Martensen, A. D., Jørgensen, S. & Jensen, P., 2015, In : International Journal of Quality and Service Sciences. 7, 1, p. 90-106 17 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

    The Effect of Received Word-of-Mouth on Consumer Emotions and Choice: Findings from a Service Industry

    Martensen, A. & Grønholdt, L., 2015, Creating a Sustainable Future through Quality: October 12-14, 2015, Yonsei University, Seoul, Korea. Dahlgaard-Park, S. M. & J. Dahlgaard, J. (eds.). Lund: Lund University, 19 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    Open Access
    File

    The Role of Social Ties in Word-of-Mouth Effectiveness: A Segmentation Approach

    Martensen, A. D. & Grønholdt, L., 2015, In : Innovative Marketing. 11, 1, p. 7-16

    Research output: Contribution to journalJournal articleResearchpeer-review

    2014

    CEMindex 2014: Når kursen sættes med kundefokus som 1. prioritet

    Grønholdt, L., Martensen, A., Jensen, P., Jørgensen, S., Severinsen, M. & Jørgensen, B., 2014, København: Rambøll. 32 p.

    Research output: Book/ReportReport

    8 Downloads (Pure)

    Customer Experience Management and Business Performance

    Grønholdt, L., Martensen, A., Jørgensen, S. & Jensen, P., 2014, Proceeding of the 17th QMOD International Conference on Quality and Service Sciences (ICQSS). Dahlgaard-Park, S. M. & Dahlgaard, J. J. (eds.). Lund: Lund Universitet, 16 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    Open Access
    File

    Financial Service Providers’ Social Responsibility to Develop Broad-scope Trust

    Hansen, T., Grønholdt, L., Josiassen, A. & Martensen, A., Oct 2014.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

    2013

    Hovedresultater: CEMindex 2013

    Grønholdt, L., Jensen, P. & Jørgensen, S., 2013, CEMindex 2013: Sæt scenen for den bæredygtige kundeoplevelse. Jørgensen, B. (ed.). København: Rambøll, p. 6-9, 12-13, 16-19, 22, 24, 27

    Research output: Chapter in Book/Report/Conference proceedingBook chapterCommunication

    2011

    Det betaler sig at give kunden gode oplevelser

    Grønholdt, L., 2011, In : Zoom In. September , p. 14-15

    Research output: Contribution to journalContribution to newspaper - Newspaper articleCommunication

    2010

    Guideline til valg af marketing performance-målinger

    Nielsen, J. C., Martensen, A. & Grønholdt, L., 2010, Frederiksberg: Center for Marketing Communication, CBS. 36 p.

    Research output: Book/ReportReport

    Measuring and Managing Brand Equity: A Study with Focus on Product and Service Quality in Banking

    Martensen, A. & Grønholdt, L., 2010, In : International Journal of Quality and Service Sciences. 2, 3, p. 300-316 316 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

    Return on Customer Experience Management: A Study of Customer Experience Management in Danish Companies.

    Martensen, A., Grønholdt, L., Jørgensen, S., Jensen, P. & Mygland, L. P., 2010, Hørsholm: SJP A/S. 24 p.

    Research output: Book/ReportReport

    The Effectiveness of Radio Advertising: A Structural Equation Modelling Approach

    Grønholdt, L., 2010, The Six Senses: The Essentials of Marketing - Conference Proceedings 39th EMAC Conference . Beckmann, S. C., Ringberg, T. & Ritter, T. (eds.). Frederiksberg: Department of Marketing. CBS, 7 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    2009

    Development of Leadership Surveys: Link to Key Performance Results

    Grønholdt, L. & Martensen, A., 2009, Proceedings of the 12th International Conference on Quality and Service Sciences (ICQSS). 13 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    How Quality and Service Drive Brand Equity

    Martensen, A. & Grønholdt, L., 2009, Proceedings of the 12th International Conference on Quality and Service Sciences (ICQSS). 19 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    Management Practices Driving Sustained Business Success

    Grønholdt, L. & Martensen, A., 2009, In : Measuring Business Excellence. 13, 1, p. 47-55

    Research output: Contribution to journalJournal articleResearchpeer-review

    Quality in Higher Education: Linking Graduates' Competencies and Employers' Needs

    Martensen, A. & Grønholdt, L., 2009, In : International Journal of Quality and Service Sciences. 1, 1, p. 67-77

    Research output: Contribution to journalJournal articleResearchpeer-review

    Teens as Transmitters of the New Media

    Martensen, A. & Grønholdt, L., 2009, Advertising Research: Message, Medium and Content. De Pelsmacker, P. & Dens, N. (eds.). Antwerpen: Garant, p. 235-247

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

    The Influence of Tie Strength in Word-of-Mouthy Communication: A Segmentation Approach

    Martensen, A. & Grønholdt, L., 2009, Proceedings of the 38th EMAC Conference, Nantes, France. Helfer, J-P. & Nicolas, J-L. (eds.). Bruxelles: EMAC, 8 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    Word-of-Mouth and Emotions in a Theory of Reasoned Action Perspective

    Martensen, A. & Grønholdt, L., 2009, Proceedings of the 8th International Conferance on Research in Advertising: ICORIA 2009. Terlutter, R., Diehl, S., Karmasin, M. & Smit, E. (eds.). European Advertising Academy, 10 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    2008

    Children's influence on family decision making

    Martensen, A. & Grønholdt, L., 2008, In : Innovative Marketing. 4, 4, p. 36-44

    Research output: Contribution to journalJournal articleResearchpeer-review

    Driving Profitable Growth: A Study of Essential Management Practices

    Grønholdt, L. & Martensen, A., 2008, Proceedings of the 11th QMOD Conference. Quality Management and Organizational Development Attaining Sustainability From Organizational Excellence to SustainAble Excellence, 20-22 August, 2008 in Helsingborg, Sweden. Linköping University, 8 p. (Linköping Electronic Conference Proceedings).

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    Employee Loyalty in a Holistic Perspective

    Martensen, A., Bisgaard, L. & Grønholdt, L., 2008, Employee Loyalty: An Introduction. Sangeetha, K. (ed.). Hyderabad: Icfai University Press, p. 68-97 30 p.

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

    How Events Work: Understanding Consumer Responses to Event Marketing

    Martensen, A. & Grønholdt, L., 2008, In : Innovative Marketing. 4, 4, p. 45-57

    Research output: Contribution to journalJournal articleResearchpeer-review

    Teens as Transmitters of the New Media

    Martensen, A. & Grønholdt, L., 2008, Proceedings of the 7th International Conference on Research in Advertising - ICORIA 2008, Antwerp, Belgium, 27-28 June 2008. European Advertising Academy (EAA) and University of Antwerpen, 17 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    The Relative Role of Impact and Resonance in Determining the Effectiveness of Radio Advertising

    Hansen, F., Lundsteen, S., Grønholdt, L. & Lange, K., 2008, New Trends in Advertising Research. Pereira, F. C., Verissimo, J. & Neijens, P. (eds.). Manchester: Edicioes Silabo, p. 83-101

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

    The Relative Role of Impact and Resonance in Determining the Effectiveness of Radio Advertising

    Hansen, F., Lundsteen, S., Grønholdt, L. & Lange, K., 2008, Proceedings of the American Academy of Advertising 50th Anniversary Annual Conference, San Mateo, California, 27-30 March 2008. American Academy of Advertising (AAA), 13 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    2007

    Application of a model for the effectiveness of event marketing

    Martensen, A., Bendtsen, L., Grønholdt, L. & Juul Jensen, M., 2007, In : Journal of Advertising Research. 47, 3, p. 283-301 19 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

    Demonstrating Return on Leadership: A Research-Based Consulting Tool

    Grønholdt, L., Martensen, A., Jørgensen, S. W. & Mollerup, S., 2007. 18 p.

    Research output: Contribution to conferencePaperResearch

    Fokus på lønsom vækst i praksis: Strategi og kultur skiller vandene

    Grønholdt, L., Martensen, A., Krogh Jørgensen, J. & Bisgaard, L., 2007, Børsens ledelseshåndbøger: Relationship Management. København: Dagbladet Boersen A/S, 24 p. (Børsen Ledelseshåndbøger).

    Research output: Chapter in Book/Report/Conference proceedingBook chapterCommunication

    Fra Ledelse til lønsomhed: Empirisk dokumentation af sammenhængen

    Grønholdt, L., Martensen, A., Jørgensen, S. W. & Mollerup, S., 2007, En ny dagsorden for ledelse?: Konference den 11.-12. december 2006 - Konference Proceedings. Arrangeret af Det Danske Ledelsesakademi i samarbejde med LOK Forskningscenter www.lok.cbs.dk. 15 p.

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearch

    Measuring and Diagnosing Innovation Excellence - Simple Contra Advanced Approaches: A Danish Study

    Martensen, A., Dahlgaard, J. J., Park-Dahlgaard, S. M. & Grønholdt, L., 2007, In : Measuring Business Excellence. 11, 4, p. 51-65

    Research output: Contribution to journalJournal articleResearchpeer-review

    The Relative Role of Impact and Resonance in Determining the Effectiveness of Radio Advertising

    Hansen, F., Grønholdt, L. & Lundsteen, S., 2007. 6 p.

    Research output: Contribution to conferencePaperResearch

    2006

    A Value Chain Approach to Marketing Performance Measurement

    Grønholdt, L. & Martensen, A., 2006, Performance Measurement and Management: Public and Private: Papers from the Fifth International Conference on Performance Measurement and Management PMA 2006, New Connaught Rooms, UK 25-28 July 2006. Neely, A., Kennerley, M. & Walters, A. (eds.). p. 305-312

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearch

    Brand equity: Model, måling og anvendelse

    Martensen, A. & Grønholdt, L., 2006, Markedskommunikation. Bd. 1: Metoder og modeller i mediaplanlægning og reklamestyring. Grønholdt, L., Hansen, F. & Bech Christensen, L. (eds.). 2. ed. København: Samfundslitteratur, Vol. 1. p. 361-376

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

    Business Classic

    Martensen, A. & Grønholdt, L., 2006, In : Berlingske Nyhedsmagasin. 30

    Research output: Contribution to journalJournal articleCommunication

    Forord

    Grønholdt, L., Hansen, F. & Christensen, L. B., 2006, Markedskommunikation. Bd. 2: Danske reklamemedier. Grønholdt, L., Hansen, F. & Bech Christensen, L. (eds.). 2. ed. København: Samfundslitteratur, p. 7-8

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

    Forord

    Grønholdt, L., Hansen, F. & Christensen, L. B., 2006, Markedskommunikation. Bd. 1: Metoder og modeller i mediaplanlægning og reklamestyring. Grønholdt, L., Hansen, F. & Bech Christensen, L. (eds.). 2. ed. København: Samfundslitteratur, p. 7-8

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

    Internal marketing: A study of employee loyalty, its determinants and consequences

    Martensen, A. & Grønholdt, L., 2006, In : Innovative Marketing. 2, 4, p. 92-116

    Research output: Contribution to journalJournal articleResearchpeer-review