Jens Geersbro

    • Denmark

    20012019
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    Research Output 2001 2019

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    Journal article
    2018

    Multidexterity in Customer Relationship Management: Managerial Implications and a Research Agenda

    Ritter, T. & Geersbro, J., Feb 2018, In : Industrial Marketing Management. 69, p. 74-79 6 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

    Multi Stage Marketing: Gammel vin på nye flasker?

    Geersbro, J., 2018, In : Nyhedsbrevet om Forbrugeradfærd. 30, p. 10-12

    Research output: Contribution to journalJournal articleResearch

    Open Access
    2016

    B2B marketing og B2C marketing: Er der overhovedet forskel?

    Geersbro, J., 2016, In : Nyhedsbrevet om Forbrugeradfærd. 25, p. 4-7

    Research output: Contribution to journalJournal articleCommunication

    Open Access
    2014

    CASE: Reinventing the Container Shipping Industry

    Geersbro, J. & Ritter, T., 2014, In : Journal of Business Market Management. 7, 1, p. 301-305

    Research output: Contribution to journalJournal articleResearchpeer-review

    Teaching Note for Case: Reinventing the Container Shipping Industry

    Geersbro, J. & Ritter, T., 2014, In : Journal of Business Market Management. 7, 1, p. 306-311

    Research output: Contribution to journalJournal articleResearchpeer-review

    2013

    Antecedents and Consequences of Sales Representatives' Relationship Termination Competence

    Geersbro, J. & Ritter, T., 2013, In : Journal of Business and Industrial Marketing. 28, 1, p. 41-49

    Research output: Contribution to journalJournal articleResearchpeer-review

    2012

    Interconnected Levels of Multi-Stage Marketing: A Triadic Approach

    Vedel, M., Geersbro, J. & Ritter, T., 2012, In : Journal of Business Marketing Management. 5, 1, p. 1-20 20 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

    2011

    Organizational Relationship Termination Competence: A Conceptualization and an Empirical Test

    Ritter, T. & Geersbro, J., Aug 2011, In : Industrial Marketing Management. 40, 6, p. 988-993

    Research output: Contribution to journalJournal articleResearchpeer-review

    SOS - Hvordan sikres succes med Strategisk Outsourcing?

    Ritter, T. & Geersbro, J., 2011, In : Strategisk Outsourcing. maj, p. 2

    Research output: Contribution to journalJournal articleCommunication

    2010

    External Performance Barriers in Business Networks: Uncertainty, Ambiguity, and Conflict

    Geersbro, J. & Ritter, T., 2010, In : Journal of Business and Industrial Marketing. 25, 3, p. 196-201

    Research output: Contribution to journalJournal articleResearchpeer-review

    Otte funktioner til bedre kunderelationer

    Ritter, T. & Geersbro, J., Nov 2010, In : InBusiness. p. 30-31 2 p.

    Research output: Contribution to journalJournal articleCommunication

    Request: Sådan ser dine kunderelationer ud

    Ritter, T. & Geersbro, J., Sep 2010, In : InBusiness. p. 22-23

    Research output: Contribution to journalJournal articleCommunication

    2009

    9 ud af 10 sælgere har dårlige kunder

    Geersbro, J., 2009, In : InBusiness. november, p. 24-26

    Research output: Contribution to journalJournal articleCommunication

    Dårlige kunder skal sorteres fra i tide

    Geersbro, J., 20 Oct 2009, In : Erhvervs-Bladet. p. 10

    Research output: Contribution to journalJournal articleCommunication

    Drop de dårlige kunder

    Geersbro, J., 9 Dec 2009, In : Børsens nyhedsmagasin. p. 30-31

    Research output: Contribution to journalJournal articleCommunication

    Har kunden altid ret?

    Geersbro, J., 8 Sep 2009, In : Erhvervs-Bladet. p. s. 12

    Research output: Contribution to journalJournal articleCommunication

    Nu kåres årets salgsleder

    Geersbro, J., 6 Oct 2009, In : Erhvervs-Bladet. p. s.6

    Research output: Contribution to journalJournal articleCommunication

    Strategi og markedsføring følges ad

    Geersbro, J., 26 Aug 2009, In : Installatoer Horisont. 07/08, p. 10-12, 14-15

    Research output: Contribution to journalJournal articleCommunication

    2008

    Interaction episodes as engines of relationship change

    Schurr, P. H., Hedaa, L. & Geersbro, J., 2008, In : Journal of Business Research. 61, 8, p. 877-884 8 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

    2006

    Professoren flytter fra Herning

    Geersbro, J., 2006, In : Herning Folkeblad.

    Research output: Contribution to journalJournal articleCommunication

    Viden om værdierne er vigtigt

    Geersbro, J., 2006, In : Herning Folkeblad.

    Research output: Contribution to journalJournal articleCommunication